# Spoki vs Drift

> Drift is a B2B website chat for demo capture; Spoki is a WhatsApp-first AI-first Conversational Commerce OS with broadcast campaigns and AI Agents that follow the customer beyond the website.

Canonical URL: https://spoki.com/de/vs/drift

## TL;DR

- Drift — Conversational marketing and B2B sales chat (Salesloft suite)
- Spoki — AI-first Conversational Commerce OS: AI Agents + broadcast + CRM + 100+ integrations on the official WhatsApp Business API
- Ideal for Drift: B2B SaaS sales and marketing teams running ABM and demo-booking on the website. For everything beyond that scope, Spoki wins.

## Wann Spoki wählen

- Conversations live on WhatsApp where reply rates are higher than website chat
- AI Agents (Sales, Service, Custom, Voice) trained on product catalog and policies
- Outbound broadcasts and cart-recovery flows — not only inbound chat
- EU data residency and GDPR-native, no Salesloft enterprise contract required
- AI-first: 19 dedicated AI features including Sales AI Agent, Customer Service AI Agent, Custom AI Agents and Voice AI

## Wann Drift wählen

- Strong B2B ABM playbooks and Salesloft pipeline integration
- Mature meeting-booking and routing for sales-led motion

## Vergleich

| Feature | Spoki | Drift |
| --- | --- | --- |
| Fokus | AI-first Conversational Commerce OS | Conversational marketing and B2B sales chat (Salesloft suite) |
| Primary channel | Official WhatsApp Business API (Meta BSP) | Website chat and conversational AI for B2B funnels |
| AI Agents | 19 dedicated AI features: Sales, Customer Service, Custom, Voice, Agentic workflows | Limited / scope-specific |
| Broadcast campaigns | Native with segmentation, scheduling, A/B tests | Limited or not native |
| CRM layer | Contacts, pipeline, tickets, segments | Often requires external CRM |
| Native integrations | 100+ (Shopify, WooCommerce, HubSpot, Salesforce, Pipedrive, Zoho) | Varies |
| Data residency | EU (GDPR-native) | Varies |
| Meta Tech Partner | Yes — Official BSP | Depends on BSP |
| Languages (UI) | 6 (EN, IT, ES, FR, DE, PT) | Varies |
| Pricing model | Transparent per-conversation (Meta rates) | Annual contracts inside the Salesloft platform |

## Preis

**Spoki** — Transparent pay-as-you-go, aligned with Meta Cloud API conversation categories. AI Agents, CRM, broadcast and 100+ integrations included.

**Drift** — Annual contracts inside the Salesloft platform

## Migration von Drift zu Spoki

Spoki importiert Kontakte und Verlauf von Drift via CSV. Die WhatsApp-Nummernportierung läuft über den offiziellen Meta-Cloud-API-Prozess (~72h). Ein Onboarding-Spezialist begleitet die Migration.

## FAQ

### Kann ich meine Nummer behalten?

Ja, offizieller Meta-Prozess; Spoki übernimmt die Migration von Drift.

### Ist Spoki teurer als Drift?

Transparentes Pay-as-you-go inklusive AI Agents, CRM, Broadcast und Integrationen.

### Gibt es bei Spoki AI Agents?

Ja — Custom, Sales, Customer Service und Voice AI, trainiert auf Katalog und FAQs.

### DSGVO und EU-Datenresidenz?

Ja. EU-Unternehmen, DSGVO-nativ, italienischsprachiger Support.

## Mit einem Spezialisten sprechen

30-Min-Call buchen. Wir mappen Drift auf Spoki und quotieren die Migration.

[Buchen](/de/contact)