August: 5 tips for your WhatsApp marketing

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August: 5 tips for your WhatsApp marketing

The month of August represents an excellent opportunity to increase sales and promote your brand, thanks to the numerous holidays and world days that are celebrated during this period.

In this article, we provide you with some innovative ideas for creating WhatsApp messages to send to your customers, making the most of these special occasions.

Below is a list of the most important dates and events that are celebrated during the month of August:

August 10th: Night of San Lorenzo

August 12th: International Youth Day

August 15th: Ferragosto

August 19th: World Photography Day

August 26th: World Dog Day

1. Night of San Lorenzo

The Night of San Lorenzo represents an ideal opportunity to create a sense of magic and desire. You could send personalized promotional messages that invite your customers to “make a wish” by purchasing your products or services.

For example, you could offer a special discount or a free gift for purchases made on that day, using an intriguing message like: “The Night of San Lorenzo is approaching! Make a wish and get 20% off all our products!”

2. Ideas for Youth Day

To celebrate International Youth Day, you could create an interactive contest by engaging your customers through themed quizzes.

Send them a series of fun and stimulating questions related to youth and offer them an exclusive discount or a special gift for participating.

This will not only engage your customers but also create a sense of fun and lightness around your brand.

3. August 15th freebie

Ferragosto is a day of relaxation and recreation for many people. You can take advantage of this opportunity to offer special promotions or freebies on products or services that fit this atmosphere.

For example, you could send a message like: “Happy August 15th! Relax and enjoy the sun with our products on promotion. Buy today and receive a summer gift with every purchase!”

4. Photo contest

To celebrate World Photography Day, you could organize a “WhatsApp Photo Contest”.

Invite your customers to submit their best photos taken with the specific theme related to your industry or products. You can create different prize categories and select winners based on the highest number of Likes received.

This initiative will stimulate the creativity of your customers and make them feel involved in your brand’s community.

5. World Dog Day

World Dog Day is a lovely opportunity to engage animal lovers. You can send special greeting messages to your customers with four-legged friends and offer exclusive promotions on products or services dedicated to dogs.

For example, you could send a message like: “Happy World Dog Day! We dedicate this day to our furry friends. Buy today and receive a free snack for your dog with every order!”

In conclusion, as you have seen, the World Days of August represent a unique opportunity to promote your products and services by sending valuable content to your customers on important occasions.

We are confident that these ideas will help you create engaging and original WhatsApp campaigns.

Remember that with Spoki, you can easily send bulk WhatsApp messages to reach your customers quickly and efficiently.

Keep an eye on our blog; every month, we’ll give you tips and suggestions to make the most of global days and offer you a good opportunity to communicate with your customers via the WhatsApp channel.

Do you want to integrate WhatsApp Marketing into your business?

Start with a free account on  Spoki and start your first campaigns with 5 € of included credit.

Or contact us to build your winning strategy together. We are waiting for you!

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Frequently Asked Questions

What is Spoki?

Spoki is a comprehensive WhatsApp Business API platform that enables businesses to transform WhatsApp into a powerful channel for marketing, sales, and customer support.

With Spoki, you can:

Automate communications: Send automated messages, create chatbots, and set up intelligent workflows

Manage customer support: Multi-operator team management with ticketing system and conversation routing

Increase sales: Recover abandoned carts, send payment requests, and manage your product catalog directly on WhatsApp

Marketing campaigns: Send bulk messages to thousands of contacts with personalized templates

AI-powered features: Leverage artificial intelligence to automate responses and qualify leads 24/7

Integrate with your tools: Connect with over 4,000 platforms including CRM, e-commerce, and marketing tools

Spoki is an official Meta Tech Partner, guaranteeing reliability, security, and access to all official WhatsApp Business API features.

How does the WhatsApp Business API work?

The WhatsApp Business App and the WhatsApp Business API (used by Spoki) are two completely different solutions designed for different business needs:

WhatsApp Business App: • Designed for small businesses and sole proprietors • Manual message management • Limited to 5 devices simultaneously • Maximum 256 contacts per broadcast • No automation capabilities • Free but with significant limitations • No CRM or integration support

WhatsApp Business API (Spoki): • Designed for medium to large businesses • Unlimited operators: Your entire team can manage conversations simultaneously • Unlimited broadcasts: Send messages to thousands of contacts • Advanced automation: Chatbots, automatic responses, intelligent workflows • CRM integration: Connect with your existing tools (HubSpot, Salesforce, etc.) • Analytics & reporting: Detailed statistics on your communications • No ban risk: Official API approved by Meta for bulk messaging • Cloud-based: No need to keep a phone connected • Multi-channel: Integrate WhatsApp with SMS, Voice, and other channels

How much does a Spoki subscription cost?

Spoki offers three pricing tiers: a Free plan at €0/month for basic WhatsApp support and live chat, a Service plan starting at €19/month with AI-powered customer support and unlimited automations, and a Marketing plan starting at €49/month with bulk campaigns and advanced analytics. All plans include unlimited operators at no extra cost. WhatsApp conversation fees are charged separately by Meta based on usage volume.

Is there a free trial?

Yes, Spoki offers a permanent Free plan at €0/month that includes live chat with unlimited operators, basic automations, and a ticketing system. This allows businesses to test core WhatsApp Business API features before upgrading. Paid plans start at €19/month for the Service tier and €49/month for the Marketing tier, with no long-term contracts required.

Can I integrate Spoki with other tools?

Spoki integrates with thousands of platforms through native integrations, Zapier, Make (Integromat), and Webhooks.

Native Integrations:

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CRM: HubSpot, Salesforce, Pipedrive, Zoho, ActiveCampaign

Marketing: Mailchimp, Google Sheets

Payment: Stripe, PayPal

Support: Zendesk

Via Zapier/Make:

Connect to 4,000+ platforms including: • Google Workspace (Sheets, Calendar, Drive) • Microsoft Office 365 • Slack, Trello, Asana • WordPress, Webflow • Custom apps via API

Webhooks & API:

Full REST API for developers to build custom integrations.

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