Here are the Summer Sales: An Opportunity to Increase Sales with WhatsApp Marketing

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Saldi estivi Eng
3 min read
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Summer is upon us, and with it come the long-awaited Summer Sales, a unique opportunity for companies to increase sales and promote their products and services. Using WhatsApp, the channel preferred by customers, can make all the difference. 

In this article, we provide you with some innovative ideas for creating effective WhatsApp messages with Spoki, helping you make the most of this special occasion.

1. Pre-Sales: Create Anticipation and Engagement

Start generating expectations before the sales begin. Send messages to your customers that aim to create anticipation and hype, perhaps with a countdown or by revealing some of the products / services that will be discounted.

Message example: “Hi [customer name], the Summer Sales are about to begin! Get ready for unmissable discounts on all our products. Stay tuned, only [X] days left!”

2. Exclusive Offers for WhatsApp Customers

Reward your most loyal customers with exclusive offers reserved only for those subscribed to your WhatsApp list. This will not only incentivize sales but also increase interest in your Company.

Message example: “Good morning [customer name], to thank you for your loyalty, we have reserved an exclusive 20% discount for you, valid only for the first three days of the Summer Sales! Show this message at the checkout and take advantage of the offer.”

3. Reminders and Urgency

Remind your customers about the start of sales and create a sense of urgency. A reminder a few days before and another on the day itself can make all the difference.

Message example: “Hi [customer name], don’t forget! Our Summer Sales start tomorrow. The first customers will receive a free gift. We are waiting for you from 10:00 AM!”

4. Special Events

Organize special events for the first day of sales, such as an aperitif or a special promotion for the first customers who show up in the store. This will not only attract more customers but will also create a memorable experience.

Message example: “Good morning [customer name], you are invited to our exclusive event for the start of the Summer Sales! Come and visit us from 10:00 AM for a delicious aperitif and a free gift for the first 50 customers.”

5. Social Initiatives

Encourage customers to share their shopping experiences on social media with a photo contest. Ask them to take a selfie with the purchased products and post it on social media with a specific hashtag. Reward the most creative photo with a discount voucher or a free product.

Message example: “Participate in our summer contest! Take a selfie with the products purchased during our Summer Sales and post it with the hashtag #SummerSalesWith[StoreName]. The most creative photo will win a 50% discount voucher! Start taking pictures!”

Conclusions

Summer Sales represent a unique opportunity to increase sales and build customer loyalty. By using WhatsApp and Spoki strategically, you can create engaging and personalized messages that will stimulate your customers’ interest and participation.

Don’t miss the opportunity to make the Summer Sales a real success for your business: stay updated on our blog for more tips and suggestions on how to make the most of the communication opportunities with your customers via WhatsApp and Spoki.

Happy selling!

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Frequently Asked Questions

What is Spoki?

Spoki is a comprehensive WhatsApp Business API platform that enables businesses to transform WhatsApp into a powerful channel for marketing, sales, and customer support.

With Spoki, you can:

Automate communications: Send automated messages, create chatbots, and set up intelligent workflows

Manage customer support: Multi-operator team management with ticketing system and conversation routing

Increase sales: Recover abandoned carts, send payment requests, and manage your product catalog directly on WhatsApp

Marketing campaigns: Send bulk messages to thousands of contacts with personalized templates

AI-powered features: Leverage artificial intelligence to automate responses and qualify leads 24/7

Integrate with your tools: Connect with over 4,000 platforms including CRM, e-commerce, and marketing tools

Spoki is an official Meta Tech Partner, guaranteeing reliability, security, and access to all official WhatsApp Business API features.

How does the WhatsApp Business API work?

The WhatsApp Business App and the WhatsApp Business API (used by Spoki) are two completely different solutions designed for different business needs:

WhatsApp Business App: • Designed for small businesses and sole proprietors • Manual message management • Limited to 5 devices simultaneously • Maximum 256 contacts per broadcast • No automation capabilities • Free but with significant limitations • No CRM or integration support

WhatsApp Business API (Spoki): • Designed for medium to large businesses • Unlimited operators: Your entire team can manage conversations simultaneously • Unlimited broadcasts: Send messages to thousands of contacts • Advanced automation: Chatbots, automatic responses, intelligent workflows • CRM integration: Connect with your existing tools (HubSpot, Salesforce, etc.) • Analytics & reporting: Detailed statistics on your communications • No ban risk: Official API approved by Meta for bulk messaging • Cloud-based: No need to keep a phone connected • Multi-channel: Integrate WhatsApp with SMS, Voice, and other channels

How much does a Spoki subscription cost?

Spoki offers three pricing tiers: a Free plan at €0/month for basic WhatsApp support and live chat, a Service plan starting at €19/month with AI-powered customer support and unlimited automations, and a Marketing plan starting at €49/month with bulk campaigns and advanced analytics. All plans include unlimited operators at no extra cost. WhatsApp conversation fees are charged separately by Meta based on usage volume.

Is there a free trial?

Yes, Spoki offers a permanent Free plan at €0/month that includes live chat with unlimited operators, basic automations, and a ticketing system. This allows businesses to test core WhatsApp Business API features before upgrading. Paid plans start at €19/month for the Service tier and €49/month for the Marketing tier, with no long-term contracts required.

Can I integrate Spoki with other tools?

Spoki integrates with thousands of platforms through native integrations, Zapier, Make (Integromat), and Webhooks.

Native Integrations:

E-commerce: Shopify, WooCommerce, PrestaShop, Magento

CRM: HubSpot, Salesforce, Pipedrive, Zoho, ActiveCampaign

Marketing: Mailchimp, Google Sheets

Payment: Stripe, PayPal

Support: Zendesk

Via Zapier/Make:

Connect to 4,000+ platforms including: • Google Workspace (Sheets, Calendar, Drive) • Microsoft Office 365 • Slack, Trello, Asana • WordPress, Webflow • Custom apps via API

Webhooks & API:

Full REST API for developers to build custom integrations.

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