---
title: "How to increase abandoned cart recovery by 40% with Spoki, WhatsApp, and ActiveCampaign: More Sales and Revenue"
language: en
page: blog/how-to-increase-abandoned-cart-recovery-by-40-with-spoki-whatsapp-and-activecampaign-more-sales-and-revenue
url: "https://spoki.com/en/blog/how-to-increase-abandoned-cart-recovery-by-40-with-spoki-whatsapp-and-activecampaign-more-sales-and-revenue"
generatedAt: "2026-03-19T05:22:57.250Z"
category: blog
author: Spoki
publishedAt: "2024-06-07T10:03:00"
version: 1.0.0
---

# How to increase abandoned cart recovery by 40% with Spoki, WhatsApp, and ActiveCampaign: More Sales and Revenue

**Author:** Spoki | **Published:** 6/7/2024

*Cart abandonment represents one of the most significant challenges for e-commerce, with potential sales continually slipping away. Thanks to Spoki and ActiveCampaign, companies can now reverse this trend, recording a 40% increase in abandoned cart recovery, extraordinary results in terms of ROAS and ROI, and substantial improvements in engagement metrics. +40% increase in Cart Recovery Spoki and ActiveCampaign have demonstrated […]*

---

Cart abandonment represents one of the **most significant challenges for e-commerce**, with potential sales continually slipping away. Thanks to Spoki and ActiveCampaign, companies can now reverse this trend, recording a **40% increase in abandoned cart recovery**, extraordinary results in terms of **ROAS** and **ROI**, and substantial improvements in engagement metrics.

#### **+40% increase in Cart Recovery**

Spoki and ActiveCampaign have demonstrated that it is possible to transform abandoned carts into sales opportunities. By implementing personalized automated messaging strategies, these platforms send **effective reminders that encourage users to complete their purchases**. This functionality not only increases direct sales but also strengthens customer loyalty through a curated and attentive shopping experience.

#### **Advanced Features for Mass Campaigns**

With Spoki, companies can launch **massive and automated WhatsApp campaigns** that not only reach a vast audience but are also **targeted thanks to advanced personalization**. This approach not only increases engagement but also **turns users into paying customers**, significantly contributing to increased sales.

#### **ROAS X23 and ROI X11**

Investments in advertising through Spoki and ActiveCampaign have led to unprecedented results, with companies achieving a **Return On Ad Spend (ROAS) of X23** and a **Return On Investment (ROI) of X11**. These numbers highlight the effectiveness of an integrated strategy that optimizes every customer touchpoint, maximizing the efficiency of advertising spend and economic return.

#### **Conversion Optimization with Chat Embedding**

The integration between Spoki and ActiveCampaign offers a distinctive feature: the ability to **embed the WhatsApp chat directly into the ActiveCampaign platform**. This means that visitors can now communicate with companies in real-time without leaving the website, transforming **communication into a powerful tool for immediate conversion**. This functionality represents a significant competitive advantage in the field of WhatsApp Web Marketing, as it significantly improves the user experience and shortens response times, crucial elements for increasing sales on WhatsApp.

#### **Using AI for Personalization**

Spoki&#8217;s artificial intelligence automatically creates message templates that dynamically respond to customer needs, ensuring that **communication** is always **relevant and timely**. This personalization not only increases engagement but also the chances of conversion, positively impacting sales.

#### **Exceptional Open and Engagement Rates**

Campaigns optimized by Spoki and ActiveCampaign boast up to a **98% message open rate and a 60% increase in interactions**. These extraordinary metrics are the result of these platforms&#8217; ability to capture consumer attention with highly relevant and timely messages, significantly improving engagement.

#### **Advanced Segmentation for Precise Targeting**

Detailed segmentation and targeting allow for further personalization of communication, ensuring that **messages reach the right people at the right time on the right channel**. This ability to refine targeting is essential for optimizing campaigns and maximizing the effectiveness of each interaction.

#### **Integrated CRM Management**

With **complete CRM management**, Spoki offers a holistic view of the customer journey, from which companies can draw to improve engagement, optimize subsequent communications, and increase customer loyalty, all contributing to an overall increase in sales and revenue.

#### **Integration with over 4,000 Tools**

The **Spoki ecosystem integrates with over 4,000 tools**, facilitating the automation of business processes and the interaction between different platforms. This vast compatibility allows you to create a cohesive workflow that improves operational efficiency and optimizes sales performance.

#### **Spoki: A Cross-functional Solution **

Spoki **adapts perfectly to various industrial sectors**, offering a versatile solution that can be customized to meet the specific needs of each business. Whether it&#8217;s retail, services, healthcare, education, automotive, or any other sector, Spoki integrates Marketing, Sales, and Customer Support functionalities into a single, coherent platform.

#### **Personalization of the Entire Customer Journey**

Spoki&#8217;s holistic approach **personalizes the entire customer journey**, from first contact to after-sales. By integrating the CRM with ActiveCampaign, Spoki offers a **360-degree view of the customer journey**, allowing companies to anticipate needs, personalize communications, and optimize strategies in real-time for each customer segment.

#### **Conclusion**

The adoption of Spoki and ActiveCampaign transforms abandoned cart recovery strategies and leads to substantial improvements in sales, ROI, and customer engagement. With open and interaction rates that exceed all expectations and a cross-cutting impact on various industries, these platforms confirm themselves as indispensable tools for any company that wishes to optimize its e-commerce performance and maximize its economic returns.

#### **Do you want to integrate WhatsApp Marketing into your business?**

Start with a free account on ** Spoki** and start your first campaigns with **5€** of included credit.

[Try free](https://spoki.it/en/landing-registration/)

Or contact us to build your winning strategy together. We are waiting for you!

[Book a call](https://spoki.it/en/landing-screening-calendly/)
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