What are the best WhatsApp Marketing platforms for companies? Here are five effective solutions

Integrating WhatsApp Marketing is a strategic turning point for companies looking to intensify their communication, making it more direct and personalized with their customers. WhatsApp and Spoki emerge as indispensable tools for achieving this goal. 

With over 2 billion active users globally, a 98% message read rate, 60% more interactions than other channels, and the highest average monthly sessions, WhatsApp is part of people’s daily lives. Not integrating it into your business means missing a huge opportunity from all points of view.

With Spoki, WhatsApp Marketing allows you to:

1. Send personalized and timely messages, from customer support to promotions and updates, in a familiar, secure, and intuitive environment for your Community.
2. Increase customer satisfaction and loyalty with new sales opportunities and a deeper understanding of audience preferences;
3. With features such as mass communications, intelligent chatbots, and integration with the WhatsApp Business API, companies of all sizes can scale while maintaining a high level of personalization.

Adopting marketing on WhatsApp means following a growing trend and investing in a communication channel that strengthens customer relationships, improves operational efficiency, and drives sustainable business growth. In an increasingly competitive market, companies that harness the potential of marketing on WhatsApp can stand out, creating memorable customer experiences and building a lasting competitive advantage.

Here are five ideal tools for those looking for WhatsApp Marketing software:

1. Spoki:  is the first Conversational Marketing software platform which automates Marketing, Sales and Customer Service business communications by integrating WhatsApp APIs, and improving operational efficiency and customer satisfaction.Integrating with CRM systems, CMS, eCommerce, digital ads and other +4,000 software, allows you to centralize interactions with customers, automatically send messages such as order notifications, reminders and customized follow-ups based on specific business triggers.You will be able to create marketing campaigns, sending promotions and updates directly on WhatsApp. Spoki also facilitates customer support by automatically answering all questions with the Spoki’s intelligent chatbot which integrates ChatGPTo’s artificial intelligence.The result? Excellent performance metrics and More direct, authentic and personal relationships with their customers.Learn more about Spoki HERE.
2. Charles: GDPR compliance platform based in Germany;
3. Sinch Engage: offers a service focused on customer service via WhatsApp;
4. UserLike: German tool focused on live support and chatbots;
5. Trengo: manages all messaging platforms, not specialized in WhatsApp;
6. Superchat: primarily oriented towards customer service, it centralizes all the different messaging platforms;
7. WATI: automated marketing tool;
8. MessageBird: horizontal tool, not specialized on WhatsApp.

Other possible options are Mateo, Zoko and Chatarmin, which offer integrated services in various countries. 

What is the best WhatsApp Marketing service?

As well as Spoki, WhatsApp Marketing platforms must include advanced features such as automation, massive campaign delivery, simple, fast and intuitive platform presence, audience segmentation, and integration with other tools such as Shopify and Woocommerce. In this landscape, Spoki emerges as a prominent Brand, earning the trust of +2,500 companies and +200 agencies for its dedication to maximizing ROI and proactive support provided to its clients.

Do you want to integrate WhatsApp Marketing into your business?

Start with a free account on Spoki and start your first campaigns with 5 € of included credit.

Or contact us to build your winning strategy together. We are waiting for you!