---
title: Fallback Messages
language: en
page: features/fallback-messages
url: https://spoki.com/en/features/fallback-messages
generated_at: 2026-03-19T02:33:32.436Z
format: LLM-friendly Markdown
version: 1.0.0
---

# Fallback Messages

**Category:** Automations

*Multi-channel fallback to ensure message delivery*

Never miss a customer again. Set up automatic fallback to SMS or other channels when WhatsApp messages can't be delivered, ensuring your communications always reach their destination.

## Key Benefits

### Guaranteed Delivery

Messages reach customers even if WhatsApp fails

### Smart Routing

Automatically switch channels based on delivery status

### Cost Optimization

Use cheaper channels as fallback when appropriate


## How It Works

### Step 1: Set Up Channels

Configure SMS and other channels as fallbacks

### Step 2: Define Rules

Set conditions for when to trigger fallback

### Step 3: Auto-Deliver

System automatically switches channels as needed


## Related Topics

fallback messages, multi-channel, backup messages, message routing

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## Ready to get started?

Start your free trial today and see how this feature can transform your business.

