---
title: Integrate WhatsApp with PrestaShop for Order Management and Notifications
language: en
page: integrations/prestashop
url: https://spoki.com/en/integrations/prestashop
generated_at: 2026-03-19T05:18:16.810Z
format: LLM-friendly Markdown
version: 1.0.0
---

# Integrate WhatsApp with PrestaShop for Order Management and Notifications

Integrate WhatsApp with PrestaShop for order management and notifications with automation, customer segmentation, and e-commerce optimization.

## Introduction

The integration between Spoki and PrestaShop, a software through which you can create and manage your e-commerce, offers those involved in online commerce an unprecedented opportunity to improve customer engagement and optimize sales operations. Let's explore in detail the technical and operational benefits deriving from the integration of Spoki and PrestaShop.

## 1. Communication Automation and Improvement

### Notification Process Automation

This integration allows you to automate the sending of notifications to customers on various stages of the order. For example, when a customer makes a purchase, Spoki can automatically send an order confirmation message. Similarly, it can send updates on the shipping status or delivery notifications, keeping the customer informed and improving the transparency of the purchasing process.

### Instant Responses via Chatbot

By integrating Spoki with PrestaShop, you can implement chatbots that automatically answer frequently asked questions from customers, such as information on products, return policies, or order status. This reduces the workload of customer support and improves the shopping experience by providing immediate answers and reducing waiting times for customers.

## 2. Personalizing Customer Interactions

### Advanced Customer Segmentation

Using customer purchase and behavior data collected from PrestaShop, Spoki can help segment customers based on various criteria such as purchase frequency, order value, product category preferences, and more. This allows you to send personalized messages that can increase customer loyalty and long-term value.

### Targeted Promotional Campaigns

The integration facilitates the sending of targeted promotional campaigns via direct messages, leveraging specific events or purchasing behaviors recorded in PrestaShop. For example, customers who have viewed but not purchased a product may receive a message with a special offer to encourage the purchase. This allows for a large percentage increase in the recovery of abandoned carts.

## 3. Optimization of Sales Operations

### Efficient Inventory Management

The integration between Spoki and PrestaShop can help manage inventories more effectively. Automatic messages can be sent to store managers when product stocks are low, ensuring that inventories are always up-to-date and that sales opportunities are not lost due to lack of stock.

### Feedback Collection and Customer Behavior Analysis

After the purchase, Spoki can facilitate the collection of feedback by automatically sending a message asking the customer to rate the product or service. This data can be used to analyze customer behavior and to further improve the products and services offered.

## 4. Security and Compliance

### Customer Data Protection

The integration ensures that all data exchanged between Spoki and PrestaShop is protected through advanced security protocols. This not only protects sensitive customer information but also ensures compliance with current privacy and data protection regulations, such as GDPR.

### Advanced Reporting and Analytics

Integrated dashboards between Spoki and PrestaShop offer a detailed view of key performance metrics, such as conversion rates, the effectiveness of promotional campaigns, and user behavior. This data helps online store owners make informed decisions to further optimize their marketing and sales strategies.

## Configuration | Integrate Spoki and WhatsApp with PrestaShop

Through the integration of Prestashop with Spoki, it is possible to automate the sending of transactional messages via Whatsapp.

### Actions to perform on Spoki:

1. Log in to Spoki;
2. Click on "Integrations";
3. Select the "Prestashop" integration.
4. Click on "Enable";
5. Copy the generated "Secret";
6. Copy the generated "Delivery URL";
7. Download the latest version of the module.

## Conclusion

The integration of Spoki and PrestaShop transforms the way e-commerce businesses interact with their customers, offering a robust platform for automation, personalization, and effective communications. Through this powerful synergy, companies can significantly improve customer experience, optimize operations, and maximize sales results.

