# Your startup deserves WhatsApp.
Without worrying about the budget.

**Startup Program**

Free activation, up to 12 months free and dedicated support for early-stage startups. Because your first customers deserve a big-company experience.

- Free activation — zero setup costs
- Up to 12 months of free platform
- Dedicated support to get you started fast

## How it works: from application to active startup in 5 steps

### 01. Application

Fill in the form with your startup info: industry, stage, team, what you want to do with WhatsApp. It takes 3 minutes.

### 02. Evaluation & call

Our team evaluates your application and, if eligible, contacts you for an introductory call to explain the program and understand your needs.

### 03. Free activation

Get access to Spoki with the startup plan: zero activation costs, up to 12 months free based on your profile.

### 04. Guided onboarding

An onboarding specialist guides you through setup: WhatsApp Business API account, first templates, first automations.

### 05. Grow with us

As you grow, Spoki grows with you. Scalable plans, unlockable advanced features, and a team supporting you along the way.

## Why startups choose Spoki

- **Zero upfront costs**: Free activation and up to 12 months free. No initial investment: focus your budget on product and growth.
- **Lightning-fast time-to-market**: Ready templates, pre-configured automations, guided onboarding. Go live with WhatsApp Business API in days, not months.
- **Scale worry-free**: Plans that grow with you: start free, then move to a plan proportional to your growth. No traumatic price jumps.
- **Top-player customer experience**: Your first 100 customers will get a conversational experience usually only enterprises can afford: chat, automations, AI.
- **Metrics that matter**: Open rate >90%, real CTR, trackable conversions. Concrete data to show investors and board, not vanity metrics.
- **Dedicated startup support**: You're not a number. You have a contact in the Spoki team who knows your needs and helps you get the most from the platform.
- **Access to Spoki ecosystem**: Join the Spoki startup and partner community: networking, shared case studies, visibility in our directory.
- **Training included**: Access to Spoki Academy: videos, guides, industry best practices. Learn to use WhatsApp as a real growth channel.

## What you can do with Spoki

Here's how startups use Spoki to grow faster:

### Automated customer onboarding

Welcome messages, step-by-step tutorials, automated check-ins. Your customer feels supported from minute zero.

### Conversational lead nurturing

Turn leads from ads or landing pages into WhatsApp conversations: qualify, respond, convert. 5-10x response rate vs email.

### Scalable customer support

Chatbot + AI + human operators. Respond 24/7 without hiring an army. Perfect when the team is small but customers are growing.

### Transactional notifications

Order confirmations, shipping updates, payment reminders — all on WhatsApp. >90% open rate, zero emails lost in spam.

### Automated feedback & NPS

Collect post-purchase or post-onboarding feedback directly in chat. Much higher response rate than email surveys.

### Launch campaigns & promotions

Launch features, products or promotions with segmented WhatsApp broadcasts. Immediate, measurable impact.

## Real startup use cases on Spoki

### 1. B2B SaaS — trial user onboarding

**Action**: The startup sets up an automatic flow: after trial registration, the user receives a quick 3-message WhatsApp guide + link to first setup. Day 3 and 7 automated follow-ups with personalized tips.

**Outcome**: Trial→paid conversion rate +25%. First-week activation rate doubled.

### 2. D2C e-commerce — cart recovery with zero ad budget

**Action**: Spoki automation: 1 hour after abandonment, WhatsApp message with product summary and personalized incentive. No additional ad cost.

**Outcome**: 18-22% abandoned cart recovery. Incremental revenue without increasing ad spend.

### 3. Mobile app — churn reduction in first 30 days

**Action**: Automated WhatsApp sequence in first 30 days: day 1 welcome, day 3 "tried this feature?", day 7 use case, day 14 check-in, day 21 upgrade offer.

**Outcome**: 35% churn reduction in first 30 days. Average LTV up 20%.

### 4. Marketplace — vendor & buyer qualification via chat

**Action**: Click-to-WhatsApp from landing page → Spoki chatbot qualifies vendor with 4 questions → automatic assignment to right team.

**Outcome**: Qualification time from 3 days to 4 hours. Vendor conversion rate +40%.

## How to pitch Spoki to your investors and team

Three ready-to-use phrases for your next presentation:

1. *"We integrated WhatsApp Business API through Spoki: our customer response rate went from 12% (email) to 78% (WhatsApp). No additional costs thanks to their startup program."*

2. *"WhatsApp customer support allowed us to handle 3x the request volume with the same team. Spoki's AI answers FAQs 24/7, we focus on complex cases."*

3. *"We don't have budget for a dedicated customer success team, but with Spoki automations we built an onboarding that converts 25% more trials. Zero code, all configurable in platform."*

## Is the Startup Program for you?

### It's for you if...

- ✅ Your startup is less than 3 years old
- ✅ You're in pre-seed, seed, or Series A stage
- ✅ You're part of an accelerator, incubator, or startup program (preferred, not required)
- ✅ You want to use WhatsApp as a communication and growth channel
- ✅ You have a product/service already active or about to launch
- ✅ You're willing to share your experience as a case study (anonymized if preferred)

### Probably not for you if...

- ❌ Your company is over 3 years old and already structured (→ check our standard plans)
- ❌ You don't have an active product/service or one about to launch
- ❌ You're only looking for a messaging tool without growth goals
- ❌ You're an agency wanting to offer Spoki to clients (→ check the Agency Program)
- ❌ You just want an affiliate link for referrals (→ check the Affiliate Program)

## Frequently asked questions

### What exactly does the startup program include?

Free activation of the Spoki platform, access to a full-featured plan for up to 12 months (based on startup profile), guided onboarding, dedicated support, and access to Spoki Academy. No hidden costs.

### What are the eligibility requirements?

Startup founded less than 3 years ago, in pre-seed/seed/Series A stage. Being part of an accelerator or incubator is preferred but not required. You must have an active product/service (or about to launch) and willingness to use WhatsApp as a customer communication channel.

### What happens after the free 12 months?

You move to one of our paid plans, with pricing proportional to your usage and growth. No traumatic price jumps: plans are designed to scale gradually.

### What's the difference between the startup program and standard plans?

The startup program offers an extended free period, dedicated onboarding, priority support, and access to the startup community. Standard plans start with a monthly cost from day one.

### What's the difference between Agency/Reseller, Affiliate, and Startup programs?

The Startup Program is for those using Spoki directly for their own business. The Agency/Reseller program is for agencies managing Spoki for their clients. The Affiliate program is for those referring Spoki via link and receiving a commission.

### How do System Integrators and Software Vendors work?

System Integrators implement Spoki in enterprise contexts with complex custom integrations. Software Vendors integrate Spoki's APIs into their own software. If you're a startup wanting to use Spoki as an end user, the Startup program is right for you.

### Do I need technical skills to use Spoki?

No. Spoki is a no-code platform: you create automations, campaigns, and chatbots with a visual drag-and-drop editor. For advanced integrations (API, webhooks) it's useful to have someone with basic technical skills, but not necessary to start.

### Can I apply if I'm not part of an accelerator?

Yes. Being part of an accelerator or incubator is a preferred criteria, not mandatory. We evaluate each application holistically: industry, stage, product, team, and growth potential.

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## Ready to launch your startup with WhatsApp?

Apply to the program, get free access, and start building a customer experience that makes a difference.

- Response within 48 business hours
- No commitment — application is free and non-binding

