---
title: E-commerce
language: en
page: use-cases/ecommerce
url: https://spoki.com/en/use-cases/ecommerce
generated_at: 2026-03-19T05:18:37.563Z
format: LLM-friendly Markdown
version: 1.0.0
---

# E-commerce

**Boost Sales**

Recover abandoned carts, automate order updates, and provide instant customer support via WhatsApp. Drive sales and reduce support costs.

## The Challenge

E-commerce businesses struggle with cart abandonment, repetitive customer service queries, and post-purchase engagement. Email open rates are declining while customers expect instant, personalized communication on their preferred channels.

## How It Works on WhatsApp

### Cart Recovery

Automatically detect abandoned carts and send personalized WhatsApp messages with product images, discounts, and one-click checkout links.

### Order Updates

Send automated order confirmations, shipping updates, and delivery notifications directly to WhatsApp. Keep customers informed at every step.

### Product Recommendations

Use AI to suggest relevant products based on browsing history, past purchases, and customer preferences.

### Customer Support

Handle common inquiries automatically: order status, returns, product questions. Escalate complex issues to human agents seamlessly.

## Business Impact

- **+300** Monthly orders recovered
- **X21** ROAS achieved
- **93%** Message open rate
- **40%** Support cost reduction

## Customization Options

Tailor the e-commerce automation to your store:

- Cart recovery timing and discounts
- Order status message templates
- Product catalog synchronization
- VIP customer segments
- Return and refund automation
- Cross-sell and upsell sequences

## Example Conversation

**🛍️ ShopBot** (Online)

**🤖 ShopBot:** Hi there! 🛍️ Welcome to our store!
> 📋 **Shopping Assistant** - Find products, track orders, get support
> • [Browse products]
> • [Track my order]

**👤 Cliente:** I left items in my cart

**🤖 ShopBot:** I found your cart! 🛒

📦 Your items:
• Premium Headphones - $149
• Phone Case - $29

💰 Total: $178

🎁 Complete now and get 10% OFF!
> • [Complete purchase]

---

## Ready to Boost Your E-commerce Sales?

Start recovering carts and delighting customers on WhatsApp.

**Action:** Get Started with Spoki

