Easter Special 2024: strategies and templates to get more Sales and Bookings thanks to WhatsApp with Spoki
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Easter is fast approaching and offers the perfect time to connect with customers in a direct and meaningful way.
Through Spoki’s WhatsApp Marketing, it is possible to send messages that strike directly at the heart, from personalized greetings to exclusive offers on Easter products, discount coupons, and creative gift ideas.
We have decided to provide you with useful tips and ready-made templates that you can use for inspiration, designed to stimulate engagement and purchase conversions.
Personalize them to reflect the characteristics and style of your company and your products or services.
1. FOOD SECTOR
Easter is a time of celebration, families gather around long tables set according to the most ancient culinary traditions.
Take advantage of it to stimulate purchases of typical products: Easter is not just chocolate eggs and doves, but food of all kinds to share with loved ones or give to friends!
Promotions should leverage the sense of urgency and exclusivity, encouraging prospects to act quickly to take advantage of the offers. And a small or large discount is always welcome 🙂
It is useful for WhatsApp messages to be relevant and respect your customers’ communication preferences, in order to build a relationship of trust. If you have used Spoki’s tags, you can select customers based on their tastes.
Here are the message templates:
“Arricchite la vostra Pasqua con le nostre prelibatezze! Sconti del 15% su tutto il menù, dai primi piatti ai dolci
Use the code “SUPERPASQUA24” or order here on WhatsApp and amaze all your family and friends.
If you reach a minimum order, you will get many delicious surprises as a gift.
Click here and take advantage of the offer!
2. RETAIL SECTOR
Photos, mini-videos, presentations and much more: everything you can share via WhatsApp to entice the customer and encourage them to purchase is highly recommended.
Send mass messages and showcase the best of your shop!
And if you can, consider segmentation to make your WhatsApp campaigns more effective.
But what exactly is segmentation?
It means differentiating customers according to their preferences, purchase history, and demographics. You will notice an increase in interaction with your messages and the number of purchases.
Want an example of a message to send? Here it is:
“Easter = Savings
Discover offers on all products, with discounts up to 15%.
Type “EASTER24” at the online checkout or on WhatsApp and activate your discount.
❌ Don’t waste time, offer only available until midnight!
Reply to this message now and save up to 15% on all products.”
3. FASHION ECOMMERCE
Easter is synonymous with rebirth: what better time to show off a new look? And why not anticipate your customers by offering previews of promotions and personalized offers?
Furthermore, this is a good opportunity to tell the story of your brand and stand out from the competition.
Incorporate storytelling into your WhatsApp Marketing campaigns, conveying the values and principles that drive your business. Why do you do what you do? Tell your story and spark interest and empathy.
Here’s some inspiration for your promotional messages on WhatsApp:
“Ready to turn your Easter into a very long catwalk?
We have what you need: from spring looks to elegant outfits, together we will make this day impeccable.
Type “DRESSCODE24” and get 20% off all our outfits specially created for this celebration.
Surprise them and be amazed this Easter. Discover our exclusive offers now.
4. HOSPITALITY SECTOR
Easter is also a short getaway!
And you can present yourself as the perfect place to spend this holiday through Spoki’s WhatsApp Marketing.
One of the most underestimated strategies is to maintain a constant dialogue with former guests: those who have already stayed at your property and had a pleasant experience are more likely to return.
Use WhatsApp to strengthen the bond with your guests and increase loyalty. Take advantage of it to de-seasonalize your offer and ensure bookings even in the low season months.
Here is an example of a WhatsApp message you can use for inspiration
“Easter is a unique experience not to be missed for total relaxation.
With the code “PASQUA24” you can take advantage of exclusive discounts on all our packages.
A great opportunity for an unforgettable experience.
Click below and take advantage of the offer!
5. FOR ALL SECTORS
There is no limit to WhatsApp Marketing. Every sector can benefit from direct and warm communication via Spoki.
Thus, messages can range from simple Easter greetings – always appreciated – to exclusive discounts and promotions, even unrelated to the holiday.
Use WhatsApp with Spoki to communicate these opportunities in a creative way and connect with your customers on specific topics, showcasing the uniqueness of your brand.
Remember to always use Spoki tags to qualify your contacts and then divide them into groups according to their purchasing preferences or sociodemographic characteristics.
Leverage automations to save time and insert buttons into Spoki’s message templates: you can insert up to 10 in a single message!
Do you want to integrate WhatsApp Marketing into your business?
Start with a free account on Spoki and start your first campaigns with 5 € of included credit.
Or contact us to build your winning strategy together. We are waiting for you!
