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SPOKIEVENTSWEBINAR
WEBINAR

Fattoretto x Trustpilot Webinar – How Reviews Transform Trust into Conversions

April 28, 2026
Online

Spoki is participating in the webinar organized by Fattoretto Agency in collaboration with Trustpilot, dedicated to the topic of online reviews and how social proof influences purchasing decisions in 2026. An educational event for e-commerce managers and digital marketers who want to understand how to collect more reviews, manage them strategically, and use them to increase the conversion rate.

Why This Webinar is a Key Event

In 2026, trust is the most precious currency in e-commerce. 93% of consumers read reviews before purchasing. Knowing how to collect them at the right moment — and through the right channel — makes the difference between a completed purchase and a missed opportunity.

Key Topics

  • •Review Strategy: How to structure a systematic post-purchase review collection strategy
  • •Trustpilot and SEO: The impact of certified reviews on organic rankings and Google Shopping Ads
  • •Reputation Management: How to respond to negative reviews and turn them into opportunities

Spoki at the Fattoretto x Trustpilot Webinar: Collecting More Reviews with WhatsApp

Spoki demonstrates how WhatsApp is the most effective channel for requesting customer reviews — with open rates above 90%:

What We Offer

  • •Review request automation: WhatsApp flows that send the review request 24-48h after delivery, when the experience is fresh
  • •Trustpilot Integration: Direct connection between Spoki and Trustpilot to centralize requests and monitor results
  • •Optimized templates: Tested messages that maximize response rates without appearing as spam

Want to collect more reviews automatically? Discover how with Spoki and Trustpilot.

Let's Build the Future of Conversational Marketing Together

Visit Us or Become a Speaker

Frequently Asked Questions

What is Spoki?

Spoki is a comprehensive WhatsApp Business API platform that enables businesses to transform WhatsApp into a powerful channel for marketing, sales, and customer support.

With Spoki, you can:

• Automate communications: Send automated messages, create chatbots, and set up intelligent workflows

• Manage customer support: Multi-operator team management with ticketing system and conversation routing

• Increase sales: Recover abandoned carts, send payment requests, and manage your product catalog directly on WhatsApp

• Marketing campaigns: Send bulk messages to thousands of contacts with personalized templates

• AI-powered features: Leverage artificial intelligence to automate responses and qualify leads 24/7

• Integrate with your tools: Connect with over 4,000 platforms including CRM, e-commerce, and marketing tools

Spoki is an official Meta Tech Partner, guaranteeing reliability, security, and access to all official WhatsApp Business API features.

How does the WhatsApp Business API work?

The WhatsApp Business App and the WhatsApp Business API (used by Spoki) are two completely different solutions designed for different business needs:

WhatsApp Business App: • Designed for small businesses and sole proprietors • Manual message management • Limited to 5 devices simultaneously • Maximum 256 contacts per broadcast • No automation capabilities • Free but with significant limitations • No CRM or integration support

WhatsApp Business API (Spoki): • Designed for medium to large businesses • Unlimited operators: Your entire team can manage conversations simultaneously • Unlimited broadcasts: Send messages to thousands of contacts • Advanced automation: Chatbots, automatic responses, intelligent workflows • CRM integration: Connect with your existing tools (HubSpot, Salesforce, etc.) • Analytics & reporting: Detailed statistics on your communications • No ban risk: Official API approved by Meta for bulk messaging • Cloud-based: No need to keep a phone connected • Multi-channel: Integrate WhatsApp with SMS, Voice, and other channels

How much does a Spoki subscription cost?

Spoki offers three pricing tiers: a Free plan at €0/month for basic WhatsApp support and live chat, a Service plan starting at €19/month with AI-powered customer support and unlimited automations, and a Marketing plan starting at €49/month with bulk campaigns and advanced analytics. All plans include unlimited operators at no extra cost. WhatsApp conversation fees are charged separately by Meta based on usage volume.

Is there a free trial?

Yes, Spoki offers a permanent Free plan at €0/month that includes live chat with unlimited operators, basic automations, and a ticketing system. This allows businesses to test core WhatsApp Business API features before upgrading. Paid plans start at €19/month for the Service tier and €49/month for the Marketing tier, with no long-term contracts required.

Can I integrate Spoki with other tools?

Spoki integrates with thousands of platforms through native integrations, Zapier, Make (Integromat), and Webhooks.

Native Integrations:

• E-commerce: Shopify, WooCommerce, PrestaShop, Magento

• CRM: HubSpot, Salesforce, Pipedrive, Zoho, ActiveCampaign

• Marketing: Mailchimp, Google Sheets

• Payment: Stripe, PayPal

• Support: Zendesk

Via Zapier/Make:

Connect to 4,000+ platforms including: • Google Workspace (Sheets, Calendar, Drive) • Microsoft Office 365 • Slack, Trello, Asana • WordPress, Webflow • Custom apps via API

Webhooks & API:

Full REST API for developers to build custom integrations.

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