Automate and increase your sales by 30% with Spoki’s new features
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In an increasingly competitive market, companies must leverage the most advanced technologies to improve operational efficiency and increase sales. Spoki introduces new features that can help businesses achieve extraordinary results through WhatsApp communication automation. Let’s examine these innovations in detail.
Create Carousel Templates
One of the most interesting new features is the ability to send up to ten images or videos in Carousel Template format directly in the WhatsApp chat. This format allows your customers to scroll horizontally through the content, improving interactivity and user experience. Each slide can include up to two buttons with links or text, thus guiding customers towards the most advantageous actions for your business.
Advantages of Carousel Templates:
- Increased interaction: The ability to scroll through images or videos keeps customers’ attention high.
- Targeted actions: Additional buttons facilitate actions such as direct purchase or requesting further information.
- Versatility: Ideal for presenting new products, special promotions or telling brand stories.
For more details on how to create Carousel Templates, see this guide.
Conversational Commerce Automations
Sales automation on WhatsApp becomes even more powerful with the introduction of specific triggers for Conversational Commerce. You can set up automations based on four different types of triggers:
- Order received message
- Message regarding a product received
- Successful payment
- Payment error
These automated triggers allow you to respond immediately to customers, improving operational efficiency and increasing the chances of conversion.
Using Automation Triggers:
- Order received: Automatically send an order confirmation message, increasing customer trust.
- Specific product: Automatically respond to requests about specific products, reducing waiting times.
- Payment: Immediately confirm successful payments or report errors, improving transaction management.
For more details on automation triggers, see this guide.
Conversational Marketing Funnel on Shopify
Another important new feature is the integration of Spoki with Shopify, which allows you to create conversational marketing funnels directly on the e-commerce platform. This means you can automate sending WhatsApp messages through automations created on Shopify, improving the personalization and effectiveness of your marketing campaigns.
Advantages of Integration with Shopify:
- Powerful automations: Leverage Shopify automations to send targeted messages on WhatsApp.
- Personalization: Personalize messages based on customer actions on your site.
- Efficiency: Reduce the time and effort required to manage marketing campaigns.
For more details on how to create a marketing funnel on Shopify, see this guide.
Step “Start Automation”
With the new “Start Automation” function, you have the possibility to create increasingly complex automation chains. This functionality allows you to further personalize your communication, increasing the likelihood of achieving your company’s goals and simplifying the construction of automations.
Usage Examples:
- Sequential campaigns: Send a series of scheduled messages to follow the customer journey.
- Automatic replies: Create automatic replies based on customer interactions.
- Multi-channel integration: Connect WhatsApp automations with other marketing platforms and tools.
For more details on how to use the “Start Automation” step, see this guide.
Ticket Reports
To improve customer service, Spoki offers the possibility to view detailed reports on support tickets. These reports can be filtered by period and category, allowing you to view and analyze the status of tickets based on various parameters such as category, status, priority, and average resolution time.
Advantages of Ticket Reports:
- Detailed analysis: Get a clear view of your support team’s performance.
- Continuous Improvement: Identify areas for improvement to optimize customer service.
- Efficient management: Organize and manage support requests more effectively.
For more details on how to view ticket reports, see this guide.
Implementation and Benefits
Implementing these new Spoki features may seem challenging, but the long-term benefits far outweigh the initial efforts. Here are some practical tips to get started:
- Team Training: Make sure your team is well trained on how to use the new features.
- Testing and Optimization: Start with a testing phase to understand which strategies work best for your business.
- Monitoring and Analysis: Use reports and analytics to monitor results and make continuous improvements.
Conclusion
Spoki’s new features represent a unique opportunity to automate sales and improve the efficiency of business operations. Thanks to Carousel Templates, Conversational Commerce automations, marketing funnels on Shopify, automation steps, and ticket reports, you can increase your sales by up to 30% and offer exceptional customer service.
Take full advantage of these innovations to transform your business and achieve new levels of success.
Do you want to integrate WhatsApp Marketing into your business?
Start with a free account on Spoki and start your first campaigns with 5€ of included credit.
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