How does the WhatsApp Business API work?

The **WhatsApp Business App** and the **WhatsApp Business API** (used by Spoki) are two completely different solutions designed for different business needs:\n\n**WhatsApp Business App:**\n• Designed for small businesses and sole proprietors\n• Manual message management\n• Limited to 5 devices simultaneously\n• Maximum 256 contacts per broadcast\n• No automation capabilities\n• Free but with significant limitations\n• No CRM or integration support\n\n**WhatsApp Business API (Spoki):**\n• Designed for medium to large businesses\n• **Unlimited operators**: Your entire team can manage conversations simultaneously\n• **Unlimited broadcasts**: Send messages to thousands of contacts\n• **Advanced automation**: Chatbots, automatic responses, intelligent workflows\n• **CRM integration**: Connect with your existing tools (HubSpot, Salesforce, etc.)\n• **Analytics & reporting**: Detailed statistics on your communications\n• **No ban risk**: Official API approved by Meta for bulk messaging\n• **Cloud-based**: No need to keep a phone connected\n• **Multi-channel**: Integrate WhatsApp with SMS, Voice, and other channels

How much does a Spoki subscription cost?

We have different plans suitable for various needs. Visit the Pricing page for updated details.

Is there a free trial?

Yes, Spoki usually offers a trial period or a free plan to test the platform.

Can I integrate Spoki with other tools?

Spoki integrates with **thousands of platforms** through native integrations, Zapier, Make (Integromat), and Webhooks.\n\n**Native Integrations:**\n\n• **E-commerce**: Shopify, WooCommerce, PrestaShop, Magento\n\n• **CRM**: HubSpot, Salesforce, Pipedrive, Zoho, ActiveCampaign\n\n• **Marketing**: Mailchimp, Google Sheets\n\n• **Payment**: Stripe, PayPal\n\n• **Support**: Zendesk\n\n**Via Zapier/Make:**\n\nConnect to **4,000+ platforms** including:\n• Google Workspace (Sheets, Calendar, Drive)\n• Microsoft Office 365\n• Slack, Trello, Asana\n• WordPress, Webflow\n• Custom apps via API\n\n**Webhooks & API:**\n\nFull REST API for developers to build custom integrations.

Integrate WhatsApp with Zoho CRM for Seamless Customer Management

The integration between Zoho CRM and WhatsApp via Spoki transforms how you manage customer relationships. Connect your CRM data with instant messaging to automate follow-ups, track conversations, and close deals faster with personalized WhatsApp communication.

Zoho CRM's comprehensive features combined with Spoki's WhatsApp automation creates a powerful ecosystem for sales teams to engage leads and customers at every stage of the journey.

1. Lead Management and Qualification

Capture leads from multiple sources and engage them instantly via WhatsApp. Automatically qualify leads through conversational flows and route them to the appropriate sales representative based on their responses.

Automatic lead creation from WhatsApp conversations
Conversational lead qualification with chatbots
Lead assignment based on WhatsApp interaction data
Real-time lead scoring updates from messaging engagement

2. Deal and Pipeline Tracking

Keep your sales pipeline moving with automated WhatsApp touchpoints. Trigger messages based on deal stage changes, send proposal follow-ups, and get notified when customers respond to move deals forward.

Stage-based message automation
Proposal and quote delivery via WhatsApp
Deal reminder notifications
Stalled deal re-engagement sequences

3. Contact Synchronization

Maintain a single source of truth for all customer data. Contacts sync bidirectionally between Zoho CRM and Spoki, ensuring your team always has the latest information regardless of which platform they're using.

Automatic sync: New contacts flow between platforms instantly
Field mapping: Custom fields sync for complete data transfer
Update tracking: Changes in either platform reflect everywhere
Duplicate prevention: Smart matching prevents duplicate contacts

4. Workflow Automation

Leverage Zoho CRM's workflow rules to trigger WhatsApp messages automatically. Set up complex automation scenarios that respond to customer actions, time-based triggers, and field updates.

Welcome messages for new leads
Follow-up sequences after meetings
Birthday and anniversary greetings
Re-engagement campaigns for inactive contacts

5. Reporting and Analytics

Track the impact of WhatsApp communication on your sales performance. View conversation metrics alongside CRM data to understand which messaging strategies drive the best results.

Response rates by campaign and rep
Conversion impact of WhatsApp touchpoints
Average deal velocity with messaging
Customer satisfaction from chat feedback

Configuration | Connect Zoho CRM with Spoki

Connecting Zoho CRM with Spoki enables powerful automation and synchronization. Follow these steps to set up your integration.

Generate API credentials in Zoho CRM Developer Console
Connect Zoho CRM to Spoki using OAuth authentication
Configure field mappings between platforms
Set up workflow triggers in Zoho CRM for WhatsApp actions
Create message templates in Spoki for common scenarios
Test the integration with sample contacts and workflows

Best Practices

Use Zoho CRM modules to organize WhatsApp conversations by context
Set up notifications for high-priority WhatsApp responses
Create templates for each stage of your sales process
Regularly review analytics to optimize your messaging strategy

Transform your Zoho CRM with WhatsApp messaging

Connect your CRM with WhatsApp to engage customers instantly and close more deals with personalized communication.

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Need help setting up your Zoho CRM integration? Our team is here to help.

Contact Support

Spoki is a comprehensive WhatsApp Business API platform that enables businesses to transform WhatsApp into a powerful channel for marketing, sales, and customer support.

With Spoki, you can:

• Automate communications: Send automated messages, create chatbots, and set up intelligent workflows

• Manage customer support: Multi-operator team management with ticketing system and conversation routing

• Increase sales: Recover abandoned carts, send payment requests, and manage your product catalog directly on WhatsApp

• Marketing campaigns: Send bulk messages to thousands of contacts with personalized templates

• AI-powered features: Leverage artificial intelligence to automate responses and qualify leads 24/7

• Integrate with your tools: Connect with over 4,000 platforms including CRM, e-commerce, and marketing tools

Spoki is an official Meta Tech Partner, guaranteeing reliability, security, and access to all official WhatsApp Business API features.