Back to Use Cases
🔁
+35% reactivation

Re-engagement & Winback

Reactivate dormant customers with personalized WhatsApp campaigns. Turn inactive users into engaged customers with targeted messages and exclusive offers.

Re-engagement & Winback

The Challenge

Inactive customers represent lost revenue potential. Traditional re-engagement emails have low open rates and often go unnoticed. WhatsApp messages cut through the noise with 98%+ open rates, making it the most effective channel for winback campaigns.

How It Works on WhatsApp

Identify Inactive Users

Spoki identifies customers who haven't engaged with your business in a defined period based on your criteria.

Personalized Outreach

Send friendly, personalized messages acknowledging the absence and expressing genuine interest in reconnecting.

Exclusive Incentive

Offer a personalized incentive: discount, free service, or exclusive content tailored to their previous interests.

Nurture Relationship

Continue the conversation to understand their needs and rebuild the relationship through meaningful engagement.

Example Conversation

🔁

WinbackBot

Online

Message

Business Impact

35%
Customer reactivation rate
4x
Higher response vs email
25%
Revenue from winback
60%
Retention improvement

Customization Options

This use case can be adapted to your specific business needs:

  • Inactivity period definition
  • Message tone and personalization
  • Incentive types and values
  • Follow-up sequence timing
  • Segmentation by customer value
  • Integration with loyalty programs

Ready to Win Back Your Customers?

Start re-engaging inactive customers with personalized WhatsApp campaigns today.

Frequently Asked Questions

What is Spoki?

Spoki is a comprehensive WhatsApp Business API platform that enables businesses to transform WhatsApp into a powerful channel for marketing, sales, and customer support.

With Spoki, you can:

• Automate communications: Send automated messages, create chatbots, and set up intelligent workflows

• Manage customer support: Multi-operator team management with ticketing system and conversation routing

• Increase sales: Recover abandoned carts, send payment requests, and manage your product catalog directly on WhatsApp

• Marketing campaigns: Send bulk messages to thousands of contacts with personalized templates

• AI-powered features: Leverage artificial intelligence to automate responses and qualify leads 24/7

• Integrate with your tools: Connect with over 4,000 platforms including CRM, e-commerce, and marketing tools

Spoki is an official Meta Tech Partner, guaranteeing reliability, security, and access to all official WhatsApp Business API features.

How does the WhatsApp Business API work?

The WhatsApp Business App and the WhatsApp Business API (used by Spoki) are two completely different solutions designed for different business needs:

WhatsApp Business App: • Designed for small businesses and sole proprietors • Manual message management • Limited to 5 devices simultaneously • Maximum 256 contacts per broadcast • No automation capabilities • Free but with significant limitations • No CRM or integration support

WhatsApp Business API (Spoki): • Designed for medium to large businesses • Unlimited operators: Your entire team can manage conversations simultaneously • Unlimited broadcasts: Send messages to thousands of contacts • Advanced automation: Chatbots, automatic responses, intelligent workflows • CRM integration: Connect with your existing tools (HubSpot, Salesforce, etc.) • Analytics & reporting: Detailed statistics on your communications • No ban risk: Official API approved by Meta for bulk messaging • Cloud-based: No need to keep a phone connected • Multi-channel: Integrate WhatsApp with SMS, Voice, and other channels

How much does a Spoki subscription cost?

We have different plans suitable for various needs. Visit the Pricing page for updated details.

Is there a free trial?

Yes, Spoki usually offers a trial period or a free plan to test the platform.

Can I integrate Spoki with other tools?

Spoki integrates with thousands of platforms through native integrations, Zapier, Make (Integromat), and Webhooks.

Native Integrations:

• E-commerce: Shopify, WooCommerce, PrestaShop, Magento

• CRM: HubSpot, Salesforce, Pipedrive, Zoho, ActiveCampaign

• Marketing: Mailchimp, Google Sheets

• Payment: Stripe, PayPal

• Support: Zendesk

Via Zapier/Make:

Connect to 4,000+ platforms including: • Google Workspace (Sheets, Calendar, Drive) • Microsoft Office 365 • Slack, Trello, Asana • WordPress, Webflow • Custom apps via API

Webhooks & API:

Full REST API for developers to build custom integrations.

View all FAQs

Try Spoki for free

Receive 5 euro free credit now!

Re-engagement & Winback | Spoki