Core Features

List Segmentation

Organize contacts into targeted segments for personalized messaging

Group your contacts based on behavior, preferences, purchase history, and custom attributes. Send highly targeted campaigns that resonate with each segment for better engagement and conversions.

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Segment Builder

VIP Customers — High Value
Total purchases

Greater than €500

AND
Last active

Within 30 days

1,240 contacts match
1,240 contacts
Segment saved ✓
Auto-updating

Key Benefits

Dynamic Segments

Contacts auto-update based on behavior and attributes

Custom Attributes

Create unlimited custom fields to segment your audience

Higher Engagement

Targeted messages get 2-3x better response rates

How It Works

1

Define Criteria

Set rules based on tags, behavior, or custom fields

2

Build Segments

Create static or dynamic segments that auto-update

3

Target Campaigns

Send personalized messages to specific segments

Related Use Cases

Discover how businesses use this feature

Related Features

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Recommended Integrations

Connect this feature with your favorite tools

Ready to get started?

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Frequently Asked Questions

How many features does Spoki offer?

Spoki includes 50+ features across marketing automation, customer support, sales enablement, and AI. Key capabilities include bulk messaging, chatbot builder, drag-and-drop flow builder, team inbox, abandoned cart recovery, payment collection, and AI agents — all accessible from a single dashboard.

Do I need technical skills to use Spoki?

No. Spoki is designed for marketing and support teams with zero coding skills. The visual flow builder uses drag-and-drop logic, templates are pre-built, and integrations connect in a few clicks via Zapier or Make. Developers can use the REST API and webhooks for custom setups.

Which AI features are included?

Spoki includes AI-powered chatbots for 24/7 customer support, automatic lead qualification, smart reply suggestions, sentiment analysis, and AI agents that can handle complex multi-turn conversations. AI features are available on Service and Marketing plans.

Can I automate WhatsApp messages with Spoki?

Yes. Spoki's automation engine lets you create unlimited workflows triggered by events like form submissions, cart abandonment, payment confirmations, or scheduled times. Each workflow can include conditional logic, delays, A/B tests, and multi-channel actions across WhatsApp, SMS, and email.

What reporting and analytics does Spoki provide?

Spoki provides real-time dashboards tracking message delivery rates, open rates (typically 98%), click-through rates, conversion rates, and ROI per campaign. You can segment data by channel, campaign, operator, and time period. Advanced analytics are available on the Marketing plan.

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