Back to Use Cases
🧠
AI-guided

Guided Decision Making

Help customers make the right choice with AI-powered conversational guidance. Transform complex decisions into simple, step-by-step experiences on WhatsApp.

Guided Decision Making

The Challenge

Customers often struggle to choose between options, especially for complex products or services. Decision paralysis leads to abandoned purchases and missed opportunities. With AI-guided conversations on WhatsApp, you can help customers navigate choices confidently and reach decisions faster.

How It Works on WhatsApp

Customer Seeks Guidance

A customer reaches out needing help choosing between options. The AI understands their intent to make a decision.

Intelligent Questionnaire

The AI asks targeted questions to understand preferences, requirements, budget, and priorities in a natural conversation.

Personalized Recommendations

Based on responses, the AI provides tailored recommendations with clear explanations of why each option fits their needs.

Confident Decision

The customer makes an informed decision with all the information they need. The AI can then assist with next steps.

Example Conversation

🧠

GuideBot

Online

Message

Business Impact

45%
Faster decision time
30%
Increased conversion
65%
Customer satisfaction
40%
Reduced returns

Customization Options

This use case can be adapted to your specific business needs:

  • Decision tree logic and questions
  • Product/service catalog integration
  • Recommendation algorithms
  • Comparison criteria and weights
  • Personalization based on history
  • Integration with configurators

Ready to Guide Your Customers?

Start helping customers make confident decisions with AI-powered guidance on WhatsApp.

Frequently Asked Questions

What is Spoki?

Spoki is a comprehensive WhatsApp Business API platform that enables businesses to transform WhatsApp into a powerful channel for marketing, sales, and customer support.

With Spoki, you can:

• Automate communications: Send automated messages, create chatbots, and set up intelligent workflows

• Manage customer support: Multi-operator team management with ticketing system and conversation routing

• Increase sales: Recover abandoned carts, send payment requests, and manage your product catalog directly on WhatsApp

• Marketing campaigns: Send bulk messages to thousands of contacts with personalized templates

• AI-powered features: Leverage artificial intelligence to automate responses and qualify leads 24/7

• Integrate with your tools: Connect with over 4,000 platforms including CRM, e-commerce, and marketing tools

Spoki is an official Meta Tech Partner, guaranteeing reliability, security, and access to all official WhatsApp Business API features.

How does the WhatsApp Business API work?

The WhatsApp Business App and the WhatsApp Business API (used by Spoki) are two completely different solutions designed for different business needs:

WhatsApp Business App: • Designed for small businesses and sole proprietors • Manual message management • Limited to 5 devices simultaneously • Maximum 256 contacts per broadcast • No automation capabilities • Free but with significant limitations • No CRM or integration support

WhatsApp Business API (Spoki): • Designed for medium to large businesses • Unlimited operators: Your entire team can manage conversations simultaneously • Unlimited broadcasts: Send messages to thousands of contacts • Advanced automation: Chatbots, automatic responses, intelligent workflows • CRM integration: Connect with your existing tools (HubSpot, Salesforce, etc.) • Analytics & reporting: Detailed statistics on your communications • No ban risk: Official API approved by Meta for bulk messaging • Cloud-based: No need to keep a phone connected • Multi-channel: Integrate WhatsApp with SMS, Voice, and other channels

How much does a Spoki subscription cost?

We have different plans suitable for various needs. Visit the Pricing page for updated details.

Is there a free trial?

Yes, Spoki usually offers a trial period or a free plan to test the platform.

Can I integrate Spoki with other tools?

Spoki integrates with thousands of platforms through native integrations, Zapier, Make (Integromat), and Webhooks.

Native Integrations:

• E-commerce: Shopify, WooCommerce, PrestaShop, Magento

• CRM: HubSpot, Salesforce, Pipedrive, Zoho, ActiveCampaign

• Marketing: Mailchimp, Google Sheets

• Payment: Stripe, PayPal

• Support: Zendesk

Via Zapier/Make:

Connect to 4,000+ platforms including: • Google Workspace (Sheets, Calendar, Drive) • Microsoft Office 365 • Slack, Trello, Asana • WordPress, Webflow • Custom apps via API

Webhooks & API:

Full REST API for developers to build custom integrations.

View all FAQs

Try Spoki for free

Receive 5 euro free credit now!

Guided Decision Making | Spoki