Back to Use Cases

Transactional Messages on WhatsApp

Send automatic transactional messages: order confirmation, status updates, tracking numbers, and review requests.

Transactional Messages

The Challenge

Customers want real-time updates on their order status. Transactional emails often end up in spam or get ignored, generating anxiety and support requests.

How It Works on WhatsApp

Order Confirmation
Automatically send order confirmation with product summary, total, and order number.
Status Updates
Notify every status change: processing, shipped, out for delivery, delivered.
Interactive Tracking
Send tracking number with link and ability to track directly in chat.
Review Request
After delivery, request a review with direct link to product page.

Example Conversation

Business Impact

98%
Read rate
-70%
'Where's my order?' requests
+40%
Reviews received
92%
Customer satisfaction

Customization Options

Adapt this solution to your order process:

  • Brand-customized templates
  • Product images in message
  • Direct link to carrier tracking
  • Review request timing
  • Integration with e-commerce platforms
  • Automatic multi-language messages

Discover the case study most relevant to your industry

See how real businesses in your sector grow with Spoki.

Explore case studies

Ready to Improve Post-Sale Communication?

Keep your customers always informed with transactional messages on WhatsApp.

Customer experience

What your customer actually receives

Every automation you build lands as a normal WhatsApp conversation. This is the same journey, seen from the other side of the screen.

💬

Your customer’s WhatsApp

Spoki · WhatsApp Business API

  1. 1Discovery

    Hi Sara! Thanks for your interest — want me to show you the options that fit you best?

    09:41

    Triggered by an ad click, a form or a QR code. No app to install.

  2. 2Consideration

    Here are the three most popular choices. Tap one and I’ll send you the details.

    09:43

    The AI agent answers questions in real time and hands over to a human on request.

  3. 3Decision

    Your cart is saved. Complete the order here — payment happens inside the chat.

    13:07

    Checkout and payment without leaving the conversation.

  4. 4Retention

    Your order shipped. Track it here — and let me know how it goes.

    18:20

    Shipping updates, feedback requests and reorders on the same thread.

One thread, start to finish. Your customer never repeats themselves and never loses the history.

Industries

Where this plays out

E-commerce teams use Spoki to recover carts, confirm orders and sell straight inside the chat.

Related use cases

Product Availability AlertsEcommerceWebsite Customer SupportEcommerceE-commerceEcommerceHoliday PromotionsEcommerceVIP Customer ListEcommerceDiscount Expiry RemindersEcommerceMaintenance Package PromotionsAutomotiveFinance Quote Follow-upFinance

Frequently Asked Questions

What is Spoki?

Spoki is a comprehensive WhatsApp Business API platform that enables businesses to transform WhatsApp into a powerful channel for marketing, sales, and customer support.

With Spoki, you can:

• Automate communications: Send automated messages, create chatbots, and set up intelligent workflows

• Manage customer support: Multi-operator team management with ticketing system and conversation routing

• Increase sales: Recover abandoned carts, send payment requests, and manage your product catalog directly on WhatsApp

• Marketing campaigns: Send bulk messages to thousands of contacts with personalized templates

• AI-powered features: Leverage artificial intelligence to automate responses and qualify leads 24/7

• Integrate with your tools: Connect with over 4,000 platforms including CRM, e-commerce, and marketing tools

Spoki is an official Meta Tech Partner, guaranteeing reliability, security, and access to all official WhatsApp Business API features.

How does the WhatsApp Business API work?

The WhatsApp Business App and the WhatsApp Business API (used by Spoki) are two completely different solutions designed for different business needs:

WhatsApp Business App: • Designed for small businesses and sole proprietors • Manual message management • Limited to 5 devices simultaneously • Maximum 256 contacts per broadcast • No automation capabilities • Free but with significant limitations • No CRM or integration support

WhatsApp Business API (Spoki): • Designed for medium to large businesses • Unlimited operators: Your entire team can manage conversations simultaneously • Unlimited broadcasts: Send messages to thousands of contacts • Advanced automation: Chatbots, automatic responses, intelligent workflows • CRM integration: Connect with your existing tools (HubSpot, Salesforce, etc.) • Analytics & reporting: Detailed statistics on your communications • No ban risk: Official API approved by Meta for bulk messaging • Cloud-based: No need to keep a phone connected • Multi-channel: Integrate WhatsApp with SMS, Voice, and other channels

How much does a Spoki subscription cost?

Spoki offers three pricing tiers: a Free plan at €0/month for basic WhatsApp support and live chat, a Service plan starting at €19/month with AI-powered customer support and unlimited automations, and a Marketing plan starting at €49/month with bulk campaigns and advanced analytics. All plans include unlimited operators at no extra cost. WhatsApp conversation fees are charged separately by Meta based on usage volume.

Is there a free trial?

Yes, Spoki offers a permanent Free plan at €0/month that includes live chat with unlimited operators, basic automations, and a ticketing system. This allows businesses to test core WhatsApp Business API features before upgrading. Paid plans start at €19/month for the Service tier and €49/month for the Marketing tier, with no long-term contracts required.

Can I integrate Spoki with other tools?

Spoki integrates with thousands of platforms through native integrations, Zapier, Make (Integromat), and Webhooks.

Native Integrations:

• E-commerce: Shopify, WooCommerce, PrestaShop, Magento

• CRM: HubSpot, Salesforce, Pipedrive, Zoho, ActiveCampaign

• Marketing: Mailchimp, Google Sheets

• Payment: Stripe, PayPal

• Support: Zendesk

Via Zapier/Make:

Connect to 4,000+ platforms including: • Google Workspace (Sheets, Calendar, Drive) • Microsoft Office 365 • Slack, Trello, Asana • WordPress, Webflow • Custom apps via API

Webhooks & API:

Full REST API for developers to build custom integrations.

View all FAQs

Try Spoki for Free

I have read and accept the Terms and Conditions, the Privacy Policy, and the processing of personal data pursuant to the GDPR. *

No credit card required