Back to Use Cases
🎯
<30s response

AI Voice Lead Qualification Calls

Call every new lead within seconds of a form submission, score them automatically, and route only the hot ones to your sales team.

Instant Voice Lead Qualification

The Challenge

A lead called 4 hours after filling out a form is already cold. Reps qualify manually with inconsistent criteria, waste time on bad-fit leads, and there's no coverage outside 9am–6pm — while the best conversion window is the first few minutes.

How It Works

Lead submits a form
The moment a prospect fills out a form or requests a callback, Spoki Voice places a call automatically.
AI asks qualifying questions
Using a consistent BANT-style script, the AI asks about budget, timeline, and needs — no two reps qualifying differently ever again.
Lead is scored automatically
Answers are scored in real time, so every lead arrives at your CRM with a consistent, comparable qualification score.
Hot leads reach sales instantly
Only qualified, high-intent leads are routed to a human rep — with the call summary and score attached.

Example Call

Spoki Voice

<30s response

Hi, this is Spoki calling on behalf of Company — you just requested a demo, do you have 2 minutes?
Sure, go ahead.
Great — what's driving the interest right now, and roughly how many customer conversations does your team handle a month?
We're at about 2,000 a month and it's growing fast, our current tool doesn't scale.
Got it. Are you looking to have something live in the next few weeks, or exploring longer-term?
Ideally within a month.
Perfect, that's a great fit — I'm connecting you with a specialist now who can walk you through it.

Business Impact

<30s
Time to first call
100%
Consistent BANT scoring
24/7
Qualification coverage
+35%
More sales-ready leads

Customization Options

Adapt the qualification flow to your sales process:

  • Qualification script and questions
  • Scoring criteria (BANT or custom)
  • Routing rules by lead score or territory
  • Follow-up cadence for non-qualified leads
  • Multi-language support
  • Sync with your CRM and sales pipeline

Try Spoki Voice for free

Discover how voice AI can transform your customer conversations.

I have read and accept the Terms and Conditions, the Privacy Policy, and the processing of personal data pursuant to the GDPR. *

Frequently Asked Questions

What is Spoki?

Spoki is a comprehensive WhatsApp Business API platform that enables businesses to transform WhatsApp into a powerful channel for marketing, sales, and customer support.

With Spoki, you can:

Automate communications: Send automated messages, create chatbots, and set up intelligent workflows

Manage customer support: Multi-operator team management with ticketing system and conversation routing

Increase sales: Recover abandoned carts, send payment requests, and manage your product catalog directly on WhatsApp

Marketing campaigns: Send bulk messages to thousands of contacts with personalized templates

AI-powered features: Leverage artificial intelligence to automate responses and qualify leads 24/7

Integrate with your tools: Connect with over 4,000 platforms including CRM, e-commerce, and marketing tools

Spoki is an official Meta Tech Partner, guaranteeing reliability, security, and access to all official WhatsApp Business API features.

How does the WhatsApp Business API work?

The WhatsApp Business App and the WhatsApp Business API (used by Spoki) are two completely different solutions designed for different business needs:

WhatsApp Business App: • Designed for small businesses and sole proprietors • Manual message management • Limited to 5 devices simultaneously • Maximum 256 contacts per broadcast • No automation capabilities • Free but with significant limitations • No CRM or integration support

WhatsApp Business API (Spoki): • Designed for medium to large businesses • Unlimited operators: Your entire team can manage conversations simultaneously • Unlimited broadcasts: Send messages to thousands of contacts • Advanced automation: Chatbots, automatic responses, intelligent workflows • CRM integration: Connect with your existing tools (HubSpot, Salesforce, etc.) • Analytics & reporting: Detailed statistics on your communications • No ban risk: Official API approved by Meta for bulk messaging • Cloud-based: No need to keep a phone connected • Multi-channel: Integrate WhatsApp with SMS, Voice, and other channels

How much does a Spoki subscription cost?

Spoki offers three pricing tiers: a Free plan at €0/month for basic WhatsApp support and live chat, a Service plan starting at €19/month with AI-powered customer support and unlimited automations, and a Marketing plan starting at €49/month with bulk campaigns and advanced analytics. All plans include unlimited operators at no extra cost. WhatsApp conversation fees are charged separately by Meta based on usage volume.

Is there a free trial?

Yes, Spoki offers a permanent Free plan at €0/month that includes live chat with unlimited operators, basic automations, and a ticketing system. This allows businesses to test core WhatsApp Business API features before upgrading. Paid plans start at €19/month for the Service tier and €49/month for the Marketing tier, with no long-term contracts required.

Can I integrate Spoki with other tools?

Spoki integrates with thousands of platforms through native integrations, Zapier, Make (Integromat), and Webhooks.

Native Integrations:

E-commerce: Shopify, WooCommerce, PrestaShop, Magento

CRM: HubSpot, Salesforce, Pipedrive, Zoho, ActiveCampaign

Marketing: Mailchimp, Google Sheets

Payment: Stripe, PayPal

Support: Zendesk

Via Zapier/Make:

Connect to 4,000+ platforms including: • Google Workspace (Sheets, Calendar, Drive) • Microsoft Office 365 • Slack, Trello, Asana • WordPress, Webflow • Custom apps via API

Webhooks & API:

Full REST API for developers to build custom integrations.