Spoki · WhatsApp Business API

WhatsApp Business API — access, pricing and official BSP

The WhatsApp Business API lets companies broadcast, automate conversations and run AI agents at scale — and Spoki is the official Meta Business Solution Provider that gets you live on it.

  • Get verified API access through an official Meta BSP — no developer team required.
  • Pricing aligned with Meta’s per-conversation categories, plus a no-code platform on top.
  • AI agents, broadcasts, CRM and 100+ integrations included — with EU data residency.
4,500+
businesses
15.3M+
messages / month
100+
native integrations
98%
message open rate

What is the WhatsApp Business API?

The WhatsApp Business API is Meta’s official interface for medium and large businesses to message customers at scale — broadcasts, automation, multi-agent inboxes and AI — far beyond the free WhatsApp Business app. It has no standalone interface: you access it through an official Business Solution Provider (BSP) like Spoki, which handles verification, hosting and the product layer.

Why it matters

WhatsApp is where European customers actually reply. The API turns that into a revenue channel — but only if it’s set up on official infrastructure with the right compliance and tooling.

  • Open rates far above email — conversations that actually get seen.
  • Official BSP status protects your number from suspension and keeps templates compliant.
  • EU data residency and GDPR-native handling — critical for European brands.

How Spoki implements it

Spoki is a direct Official Meta Business Solution Provider — not a reseller or aggregator — so you go live on genuine WhatsApp Business API infrastructure with the product layer included.

  • Guided onboarding: number verification, Meta approval and go-live in days.
  • No-code visual builder for flows, broadcasts and automated messages.
  • AI Sales, Customer Service, Custom and Voice agents trained on your catalog.
  • Conversational CRM, revenue attribution and 100+ native integrations.

How Spoki compares

Most “WhatsApp API” options are either raw developer APIs or aggregators. Spoki is the official, no-code platform built for European businesses.

VendorFocusSpoki edge
TwilioRaw CPaaS API for developersNo-code UI, AI agents, CRM and broadcasts on top of the official API — no engineering required.
WATIWhatsApp-first BSP popular in APACConversational CRM, multichannel (WhatsApp + Voice AI + Email + SMS + RCS) and EU data residency.
360dialogAPI access for ISVsA full platform — broadcasts, AI agents and integrations — not just connectivity.

Frequently asked questions

How do I get the WhatsApp Business API?

Through an official BSP like Spoki: you verify a phone number, complete Meta’s business approval, and Spoki provisions API access and the platform — typically live within a few days.

How much does the WhatsApp Business API cost?

Meta charges per conversation by category (marketing, utility, service), and Spoki adds a transparent platform plan. See the pricing page for current plans.

Do I need developers to use it?

No. Spoki is a no-code platform on top of the official API — flows, broadcasts, AI agents and CRM are configured visually.

Keep exploring

Keep exploring

Go live on the official WhatsApp Business API

Spoki is an official Meta Business Solution Provider with EU data residency. See plans and start in days, not weeks.

See pricing

Frequently Asked Questions

What is Spoki?

Spoki is a comprehensive WhatsApp Business API platform that enables businesses to transform WhatsApp into a powerful channel for marketing, sales, and customer support.

With Spoki, you can:

• Automate communications: Send automated messages, create chatbots, and set up intelligent workflows

• Manage customer support: Multi-operator team management with ticketing system and conversation routing

• Increase sales: Recover abandoned carts, send payment requests, and manage your product catalog directly on WhatsApp

• Marketing campaigns: Send bulk messages to thousands of contacts with personalized templates

• AI-powered features: Leverage artificial intelligence to automate responses and qualify leads 24/7

• Integrate with your tools: Connect with over 4,000 platforms including CRM, e-commerce, and marketing tools

Spoki is an official Meta Tech Partner, guaranteeing reliability, security, and access to all official WhatsApp Business API features.

How does the WhatsApp Business API work?

The WhatsApp Business App and the WhatsApp Business API (used by Spoki) are two completely different solutions designed for different business needs:

WhatsApp Business App: • Designed for small businesses and sole proprietors • Manual message management • Limited to 5 devices simultaneously • Maximum 256 contacts per broadcast • No automation capabilities • Free but with significant limitations • No CRM or integration support

WhatsApp Business API (Spoki): • Designed for medium to large businesses • Unlimited operators: Your entire team can manage conversations simultaneously • Unlimited broadcasts: Send messages to thousands of contacts • Advanced automation: Chatbots, automatic responses, intelligent workflows • CRM integration: Connect with your existing tools (HubSpot, Salesforce, etc.) • Analytics & reporting: Detailed statistics on your communications • No ban risk: Official API approved by Meta for bulk messaging • Cloud-based: No need to keep a phone connected • Multi-channel: Integrate WhatsApp with SMS, Voice, and other channels

How much does a Spoki subscription cost?

Spoki offers three pricing tiers: a Free plan at €0/month for basic WhatsApp support and live chat, a Service plan starting at €19/month with AI-powered customer support and unlimited automations, and a Marketing plan starting at €49/month with bulk campaigns and advanced analytics. All plans include unlimited operators at no extra cost. WhatsApp conversation fees are charged separately by Meta based on usage volume.

Is there a free trial?

Yes, Spoki offers a permanent Free plan at €0/month that includes live chat with unlimited operators, basic automations, and a ticketing system. This allows businesses to test core WhatsApp Business API features before upgrading. Paid plans start at €19/month for the Service tier and €49/month for the Marketing tier, with no long-term contracts required.

Can I integrate Spoki with other tools?

Spoki integrates with thousands of platforms through native integrations, Zapier, Make (Integromat), and Webhooks.

Native Integrations:

• E-commerce: Shopify, WooCommerce, PrestaShop, Magento

• CRM: HubSpot, Salesforce, Pipedrive, Zoho, ActiveCampaign

• Marketing: Mailchimp, Google Sheets

• Payment: Stripe, PayPal

• Support: Zendesk

Via Zapier/Make:

Connect to 4,000+ platforms including: • Google Workspace (Sheets, Calendar, Drive) • Microsoft Office 365 • Slack, Trello, Asana • WordPress, Webflow • Custom apps via API

Webhooks & API:

Full REST API for developers to build custom integrations.

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