Artificial Intelligence

AI Sentiment Analysis

Understand customer emotions in real-time

AI analyzes customer messages to detect sentiment - happy, frustrated, urgent, etc. Route negative sentiments to senior agents and prioritize at-risk customers automatically.

Spoki AI Chat
Alert
Customer avatar

I'm really upset — this is the third delay.

I'm sorry — let me fix this right away.

Sentiment Analysis
Sentiment: Negative
Urgency: High
Priority: Escalate
Escalation recommended
1,420 messages analyzed
Trend: improving ↑

What is Spoki AI Sentiment Analysis?

Spoki AI Sentiment Analysis classifies every inbound WhatsApp message on a -1 to +1 scale (negative ↔ positive) plus a 6-emotion vector (anger, joy, sadness, fear, surprise, trust) so the inbox surfaces unhappy buyers, the AI agent escalates faster and the analytics dashboard tracks satisfaction per campaign, segment, agent and SKU over time.

FAQ

  • Does sentiment trigger automation?

    Yes — negative-sentiment thresholds can route to senior operator, send recovery offer, open a ticket or notify a manager.

  • Is sentiment computed per message or per conversation?

    Both — message-level granularity rolls up to per-conversation, per-segment and per-agent dashboards.

  • Which languages does sentiment cover?

    40+ languages; same coverage as AI Auto-Translation.

Key Benefits

Real-Time Detection

Sentiment analyzed as messages arrive

Smart Routing

Negative sentiment triggers escalation

Customer Insights

Track sentiment trends over time

How It Works

1

Enable Analysis

Turn on sentiment detection

2

Monitor Emotions

See sentiment indicators on conversations

3

Act on Insights

Route and prioritize based on sentiment

Ready to get started?

Start your free trial today and see how this feature can transform your business.

Frequently Asked Questions

How many features does Spoki offer?

Spoki includes 50+ features across marketing automation, customer support, sales enablement, and AI. Key capabilities include bulk messaging, chatbot builder, drag-and-drop flow builder, team inbox, abandoned cart recovery, payment collection, and AI agents — all accessible from a single dashboard.

Do I need technical skills to use Spoki?

No. Spoki is designed for marketing and support teams with zero coding skills. The visual flow builder uses drag-and-drop logic, templates are pre-built, and integrations connect in a few clicks via Zapier or Make. Developers can use the REST API and webhooks for custom setups.

Which AI features are included?

Spoki includes AI-powered chatbots for 24/7 customer support, automatic lead qualification, smart reply suggestions, sentiment analysis, and AI agents that can handle complex multi-turn conversations. AI features are available on Service and Marketing plans.

Can I automate WhatsApp messages with Spoki?

Yes. Spoki's automation engine lets you create unlimited workflows triggered by events like form submissions, cart abandonment, payment confirmations, or scheduled times. Each workflow can include conditional logic, delays, A/B tests, and multi-channel actions across WhatsApp, SMS, and email.

What reporting and analytics does Spoki provide?

Spoki provides real-time dashboards tracking message delivery rates, open rates (typically 98%), click-through rates, conversion rates, and ROI per campaign. You can segment data by channel, campaign, operator, and time period. Advanced analytics are available on the Marketing plan.

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