Integrate WhatsApp with Intercom for Omnichannel Support

The integration between Intercom and WhatsApp via Spoki creates a unified customer support experience. Manage WhatsApp conversations alongside your existing Intercom channels, automate responses, and provide seamless support across all touchpoints.
Intercom's powerful customer communication platform combined with Spoki's WhatsApp capabilities enables support teams to deliver consistent, personalized experiences no matter where customers reach out.

1. Unified Inbox Experience

Manage all WhatsApp conversations directly within Intercom's inbox. Your support team can respond to WhatsApp messages without switching between platforms, maintaining context and improving efficiency.
  • Single workspace: All channels in one place for easier management
  • Consistent responses: Use Intercom's saved replies for WhatsApp
  • Full history: See complete customer conversation history across channels
  • Team collaboration: Assign and discuss WhatsApp tickets with teammates

2. Automated Support Workflows

Leverage Intercom's automation capabilities for WhatsApp conversations. Route inquiries to the right team, send automatic responses, and trigger bots based on customer messages.
  • Automatic routing based on message content
  • First response automation for common queries
  • Bot integration for 24/7 initial support
  • Escalation rules for complex issues
  • Business hours auto-responders

3. Rich Customer Context

Access complete customer profiles during WhatsApp conversations. See previous interactions, purchase history, and custom attributes to provide personalized support.

4. Proactive Customer Engagement

Use WhatsApp for proactive customer outreach beyond reactive support. Send targeted messages based on user behavior, lifecycle stage, or custom events tracked in Intercom.

5. Analytics and Reporting

Track WhatsApp support performance within Intercom's reporting dashboard. Measure response times, resolution rates, and customer satisfaction across all channels.
  • First response time for WhatsApp
  • Resolution time by channel
  • Customer satisfaction scores
  • Team workload distribution
  • Conversation volume trends

Configuration | Connect Intercom with Spoki

Setting up the integration between Intercom and Spoki enables powerful omnichannel support. Follow these steps to get started.
  1. Connect your Intercom workspace to Spoki
  2. Configure WhatsApp as a custom channel in Intercom
  3. Set up message routing rules for WhatsApp conversations
  4. Configure automation workflows for initial responses
  5. Train your team on handling WhatsApp conversations in Intercom
  6. Test the integration with sample conversations

Best Practices

  • Create WhatsApp-specific saved replies for common questions
  • Set up business hours and auto-responders
  • Use tags to categorize WhatsApp conversations
  • Monitor response times to meet WhatsApp's quality standards

Unify your support with WhatsApp and Intercom

Deliver seamless customer support across all channels with WhatsApp integrated into your Intercom workspace.

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Frequently Asked Questions

What is Spoki?

Spoki is a comprehensive WhatsApp Business API platform that enables businesses to transform WhatsApp into a powerful channel for marketing, sales, and customer support.

With Spoki, you can:

Automate communications: Send automated messages, create chatbots, and set up intelligent workflows

Manage customer support: Multi-operator team management with ticketing system and conversation routing

Increase sales: Recover abandoned carts, send payment requests, and manage your product catalog directly on WhatsApp

Marketing campaigns: Send bulk messages to thousands of contacts with personalized templates

AI-powered features: Leverage artificial intelligence to automate responses and qualify leads 24/7

Integrate with your tools: Connect with over 4,000 platforms including CRM, e-commerce, and marketing tools

Spoki is an official Meta Tech Partner, guaranteeing reliability, security, and access to all official WhatsApp Business API features.

How does the WhatsApp Business API work?

The WhatsApp Business App and the WhatsApp Business API (used by Spoki) are two completely different solutions designed for different business needs:

WhatsApp Business App: • Designed for small businesses and sole proprietors • Manual message management • Limited to 5 devices simultaneously • Maximum 256 contacts per broadcast • No automation capabilities • Free but with significant limitations • No CRM or integration support

WhatsApp Business API (Spoki): • Designed for medium to large businesses • Unlimited operators: Your entire team can manage conversations simultaneously • Unlimited broadcasts: Send messages to thousands of contacts • Advanced automation: Chatbots, automatic responses, intelligent workflows • CRM integration: Connect with your existing tools (HubSpot, Salesforce, etc.) • Analytics & reporting: Detailed statistics on your communications • No ban risk: Official API approved by Meta for bulk messaging • Cloud-based: No need to keep a phone connected • Multi-channel: Integrate WhatsApp with SMS, Voice, and other channels

How much does a Spoki subscription cost?

We have different plans suitable for various needs. Visit the Pricing page for updated details.

Is there a free trial?

Yes, Spoki usually offers a trial period or a free plan to test the platform.

Can I integrate Spoki with other tools?

Spoki integrates with thousands of platforms through native integrations, Zapier, Make (Integromat), and Webhooks.

Native Integrations:

E-commerce: Shopify, WooCommerce, PrestaShop, Magento

CRM: HubSpot, Salesforce, Pipedrive, Zoho, ActiveCampaign

Marketing: Mailchimp, Google Sheets

Payment: Stripe, PayPal

Support: Zendesk

Via Zapier/Make:

Connect to 4,000+ platforms including: • Google Workspace (Sheets, Calendar, Drive) • Microsoft Office 365 • Slack, Trello, Asana • WordPress, Webflow • Custom apps via API

Webhooks & API:

Full REST API for developers to build custom integrations.

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