The integration between Spoki and Qapla', a software that simplifies shipping, tracking, and post-shipping marketing management, offers online retailers a powerful solution to elevate logistical efficiency and improve customer communication. By combining Qapla's capabilities in shipment tracking with Spoki's instant messaging features, companies can transform the way they interact with customers and manage delivery operations. Here are the technical and operational benefits deriving from the integration of Spoki and Qapla'.
1. Advanced Automation of Shipping Communications
Automatic Customer Notifications
The integration of Spoki with Qapla' allows the automatic sending of personalized notifications in real time to customers at each change of status in the shipment. This includes shipping confirmations, updates on the status of the package, and notifications of imminent delivery. Notifications can be sent via SMS, email, or other channels supported by Spoki, ensuring that the customer is always informed and reassured about the status of their order.
Instant Responses via Chatbot
Qapla' can provide real-time details on the status of shipments which, when integrated with Spoki, allows you to configure chatbots to automatically answer frequently asked questions from customers regarding the location of their package. This significantly reduces the workload of customer service, while providing immediate and accurate answers.
2. Communication Personalization and Segmentation
Message Personalization Based on Delivery Behavior
By leveraging Qapla's tracking data, Spoki can personalize messages sent to customers based on specific shipping behaviors or expected delays. For example, if a package is delayed, Spoki can automatically send a message apologizing for the delay and providing an updated estimate of delivery times, thereby improving transparency and customer trust.
Promotions and Offers Based on Purchasing Habits
The integration also allows sending promotional offers or personalized discounts based on the customer's purchasing habits and shipping history. This targeted approach not only increases the chances of further sales but also improves the personalization of the customer experience.
3. Improved Operational Efficiency and Analytics
Centralized Shipment Monitoring
With Qapla' managing logistics and Spoki facilitating communication, companies can centralize shipment tracking in a single interface. This allows easy and quick access to all the information needed to manage shipments more efficiently and make informed decisions based on accurate and timely data.
Advanced Reporting and Customer Behavior Analysis
The integration between Spoki and Qapla' also offers advanced analysis and reporting tools, which allow companies to monitor the effectiveness of shipping-related communications and analyze customer behavior. This can include the frequency of notification openings, message responses, and feedback received, helping to further optimize communication and delivery strategies.
4. Security and Compliance
Secure and Compliant Data Management
Maintaining the security and privacy of customer data, the integration ensures that all communications and tracking information are protected and managed in compliance with current regulations, such as GDPR. This is essential to maintain customer trust and protect the company's reputation.
The integration of Spoki and Qapla' revolutionizes the process of managing shipments and communicating with customers for online retailers. With this powerful combination, companies can not only improve logistical efficiency and customer satisfaction but also personalize and optimize their e-commerce operations in ways that were previously unattainable.
Configuration | Integrate Spoki and WhatsApp with Qapla
The Spoki platform, through integration with Qapla', allows you to automatically send notifications on the progress of the shipment. In particular, it is possible to notify:
Notification Types:
- Order dispatched
- In transit
- In delivery
- Delivery attempt failed
- Exception
- Collection point
- Delivered
The service is exclusive to Qapla' customers.
Go to the Integrations menu on the platform and Activate the integration. The Delivery URL and Secret of your account will be created, and the default automations will be created. All automations will be disabled, and you can activate only those of interest by accessing the specific automation.
Before activating it, check that the template has been approved (in the Template menu); it takes an average of 2 hours. If you prefer to customize the message, create a new template using only the dynamic fields available in the sample template. It is not possible to insert additional dynamic fields. When the template is approved, replace the template in the automation and activate it in the upper right corner. The automation will start the first message as soon as it receives information from Qapla'.
To start your first automations, follow these steps HERE.