**Spoki** is a comprehensive **WhatsApp Business API platform** that enables businesses to transform WhatsApp into a powerful channel for marketing, sales, and customer support.\n\nWith Spoki, you can:\n\n• **Automate communications**: Send automated messages, create chatbots, and set up intelligent workflows\n\n• **Manage customer support**: Multi-operator team management with ticketing system and conversation routing\n\n• **Increase sales**: Recover abandoned carts, send payment requests, and manage your product catalog directly on WhatsApp\n\n• **Marketing campaigns**: Send bulk messages to thousands of contacts with personalized templates\n\n• **AI-powered features**: Leverage artificial intelligence to automate responses and qualify leads 24/7\n\n• **Integrate with your tools**: Connect with over 4,000 platforms including CRM, e-commerce, and marketing tools\n\nSpoki is an **official Meta Tech Partner**, guaranteeing reliability, security, and access to all official WhatsApp Business API features.

How does the WhatsApp Business API work?

The **WhatsApp Business App** and the **WhatsApp Business API** (used by Spoki) are two completely different solutions designed for different business needs:\n\n**WhatsApp Business App:**\n• Designed for small businesses and sole proprietors\n• Manual message management\n• Limited to 5 devices simultaneously\n• Maximum 256 contacts per broadcast\n• No automation capabilities\n• Free but with significant limitations\n• No CRM or integration support\n\n**WhatsApp Business API (Spoki):**\n• Designed for medium to large businesses\n• **Unlimited operators**: Your entire team can manage conversations simultaneously\n• **Unlimited broadcasts**: Send messages to thousands of contacts\n• **Advanced automation**: Chatbots, automatic responses, intelligent workflows\n• **CRM integration**: Connect with your existing tools (HubSpot, Salesforce, etc.)\n• **Analytics & reporting**: Detailed statistics on your communications\n• **No ban risk**: Official API approved by Meta for bulk messaging\n• **Cloud-based**: No need to keep a phone connected\n• **Multi-channel**: Integrate WhatsApp with SMS, Voice, and other channels

How much does a Spoki subscription cost?

Spoki offers three pricing tiers: a Free plan at €0/month for basic WhatsApp support and live chat, a Service plan starting at €19/month with AI-powered customer support and unlimited automations, and a Marketing plan starting at €49/month with bulk campaigns and advanced analytics. All plans include unlimited operators at no extra cost. WhatsApp conversation fees are charged separately by Meta based on usage volume.

Is there a free trial?

Yes, Spoki offers a permanent Free plan at €0/month that includes live chat with unlimited operators, basic automations, and a ticketing system. This allows businesses to test core WhatsApp Business API features before upgrading. Paid plans start at €19/month for the Service tier and €49/month for the Marketing tier, with no long-term contracts required.

Can I integrate Spoki with other tools?

Spoki integrates with **thousands of platforms** through native integrations, Zapier, Make (Integromat), and Webhooks.\n\n**Native Integrations:**\n\n• **E-commerce**: Shopify, WooCommerce, PrestaShop, Magento\n\n• **CRM**: HubSpot, Salesforce, Pipedrive, Zoho, ActiveCampaign\n\n• **Marketing**: Mailchimp, Google Sheets\n\n• **Payment**: Stripe, PayPal\n\n• **Support**: Zendesk\n\n**Via Zapier/Make:**\n\nConnect to **4,000+ platforms** including:\n• Google Workspace (Sheets, Calendar, Drive)\n• Microsoft Office 365\n• Slack, Trello, Asana\n• WordPress, Webflow\n• Custom apps via API\n\n**Webhooks & API:**\n\nFull REST API for developers to build custom integrations.

Record Your Own Voice for WhatsApp Automation

In today’s competitive digital landscape, businesses are constantly seeking innovative ways to personalize customer interactions and stand out. For marketing managers, business owners, e-commerce operators, and SMBs leveraging WhatsApp Business for customer communication, the challenge often lies in striking a balance between efficiency and authenticity. While automated messaging offers unparalleled scalability, a common concern is the potential for interactions to feel impersonal or robotic. Imagine a world where your automated messages not only deliver information instantly but also resonate with the unique tone and personality of your brand. Spoki is excited to announce a groundbreaking update (v17.4.4) that allows you to do just that: record your own voice for your Voice Agents.

This new feature transforms how your Voice Agents engage with customers, enabling them to speak in your brand’s authentic voice. No longer are you limited to generic text-to-speech options. Now, you can infuse your automated WhatsApp communications with a personal touch that builds trust and strengthens customer relationships. This update is a game-changer for businesses aiming to humanize their digital interactions without sacrificing the efficiency of automation.

Why Your Own Voice Matters in WhatsApp Automation

The human voice carries nuances, emotions, and a distinct identity that text alone often cannot convey. In the realm of customer service and marketing, this personal touch can be the difference between a transactional interaction and a memorable customer experience. When your Voice Agent speaks in a voice that is familiar or uniquely branded, it fosters a deeper connection with your audience.

Enhanced Brand Identity: Your voice becomes an extension of your brand, reinforcing its personality and values with every interaction.
Increased Trust and Credibility: A custom voice can make automated messages feel more genuine and less like a generic bot, increasing customer trust.
Improved Customer Experience: Customers appreciate personalized interactions. Hearing a familiar or unique voice can make their experience more pleasant and engaging.
Differentiation from Competitors: Stand out in a crowded market by offering a truly unique and personalized communication experience that competitors can’t easily replicate.

How to Record Your Own Voice with Spoki (v17.4.4)

Spoki has made the process incredibly simple and intuitive. You don’t need any special equipment or technical expertise. All you need is your browser and a few moments of your time. Here’s a step-by-step guide to setting up your custom voice:

Step 1: Access Your Voice Agent Configuration

Log in to your Spoki account and navigate to the configuration settings of any existing Voice Agent. If you haven’t set up a Voice Agent yet, now is the perfect time to explore the power of WhatsApp automation with Spoki.

Step 2: Discover the New “+” Card in the Voice Picker

Within the Voice Agent configuration, you’ll find the voice picker. Look for the brand-new “+” card. This is your gateway to creating a truly unique voice for your brand.

Step 3: Record Your Voice Directly from Your Browser

Click on the “+” card, and you’ll be prompted to record up to 30 seconds of your voice directly from your browser. Speak clearly and naturally. This short recording will be used to clone your voice, capturing its unique characteristics.

Step 4: Name, Language, and Description

After recording, you’ll be asked to give your new voice a name, specify its language, and provide a short description. This helps you organize and identify your custom voices within your Spoki library.

Step 5: Voice Cloning and Availability

Once you’ve completed these steps, Spoki’s advanced technology will begin cloning your voice. In approximately 30 seconds, your custom voice will be ready to use in the Playground, just like any other voice in the library. You can then assign it to your Voice Agents and start delivering personalized voice messages via WhatsApp.

Practical Use Cases for Your Custom Voice in WhatsApp Automation

The ability to record your own voice opens up a world of possibilities for businesses using WhatsApp Business API, chatbots, and automated messaging. Here are several practical examples:

1. Personalized Welcome Messages

Imagine a new customer initiating a chat on WhatsApp. Instead of a generic text, they receive a welcome message in the friendly, authentic voice of your brand. This immediate personal connection sets a positive tone for future interactions and makes the customer feel valued from the outset. It’s an excellent way to make a strong first impression and reduce churn by creating a memorable onboarding experience.

2. Automated Customer Support with a Human Touch

For common FAQs or initial triage, your Voice Agent can provide answers in your custom voice. This makes the automated support feel less robotic and more empathetic, even when addressing routine queries. For example, if a customer asks about shipping times, your Voice Agent can respond with a clear, calm, and branded voice, guiding them through the process. This frees up human agents for more complex issues, improving overall efficiency without sacrificing quality of interaction.

3. E-commerce Order Updates and Notifications

Keep customers informed about their order status, shipping updates, or delivery confirmations with a voice that reinforces your brand’s professionalism. A voice message confirming an order or announcing shipment can feel more reassuring and premium than a simple text notification. This adds a layer of sophistication to your post-purchase communication, enhancing customer satisfaction and reducing anxiety.

4. Marketing Campaigns and Promotions

Engage customers with promotional messages or special offers delivered in a voice that embodies your brand’s marketing persona. Imagine a flash sale announcement or a loyalty program update delivered with an enthusiastic and recognizable voice. This can significantly increase engagement rates compared to standard text-based promotions, making your campaigns more impactful and memorable. Ensure all marketing messages are sent to opted-in customers, adhering to WhatsApp Business API policies.

5. Event Reminders and Confirmations

If your business hosts webinars, appointments, or events, use your custom voice to send reminders and confirmations. A friendly voice reminder can be more effective in ensuring attendance and reducing no-shows than a plain text message. It adds a personal touch to logistical communications, making them feel less like automated alerts and more like a helpful nudge from a trusted source.

6. Feedback Collection and Surveys

Encourage customers to provide feedback by initiating survey requests in a polite and branded voice. This can lead to higher response rates, as customers may feel more inclined to engage with a voice that feels familiar and trustworthy. A voice-based prompt for feedback can make the process feel less transactional and more like a genuine request for their opinion.

7. Educational Content and Tutorials

For businesses that offer products or services requiring some explanation, your custom voice can deliver short, helpful tutorials or tips directly via WhatsApp. This can be particularly useful for onboarding new users or explaining complex features in an approachable manner. Imagine a quick voice message explaining how to use a new product feature – it’s far more engaging than reading a long text.

Integrating Your Custom Voice into Your WhatsApp Strategy

Implementing your custom voice effectively requires a thoughtful approach to your overall WhatsApp strategy. Spoki empowers you to integrate this feature seamlessly, ensuring compliance with WhatsApp Business API terms and focusing on a customer-first approach.

Opt-in Messaging: Always ensure that customers have explicitly opted in to receive messages from your business. This is crucial for maintaining a positive customer experience and adhering to WhatsApp’s policies.
Contextual Relevance: Use your custom voice where it adds the most value. While it’s powerful, not every message needs to be a voice message. Balance voice with text to optimize customer engagement and information delivery.
A/B Testing: Experiment with different voice messages and compare their performance against text-based messages or other voice options. This will help you understand what resonates best with your specific audience.
Consistency: Maintain a consistent brand voice across all your communication channels, including your custom voice messages on WhatsApp. This reinforces your brand identity and creates a cohesive customer experience.

Beyond Voice: The Power of Spoki’s WhatsApp Automation

While the ability to record your own voice is a significant enhancement, it’s just one facet of Spoki’s comprehensive WhatsApp automation platform. Spoki is designed to streamline your business communication, enhance customer engagement, and improve workflow efficiency through a suite of powerful features:

Chatbots and Automated Flows: Build sophisticated chatbots that can handle inquiries, qualify leads, and provide instant support 24/7.
Bulk Messaging: Send personalized messages to large segments of your audience, perfect for marketing campaigns, announcements, and updates.
CRM Integration: Seamlessly integrate Spoki with your existing CRM to centralize customer data and personalize interactions based on their history.
Analytics and Reporting: Gain valuable insights into your WhatsApp campaigns with detailed analytics, helping you optimize your strategies for better results.
Multi-Agent Inbox: Collaborate with your team in a shared inbox, ensuring no customer query goes unanswered and improving response times.

For a deeper dive into the technical aspects of integrating WhatsApp into your business operations, consider exploring the WhatsApp Business API Documentation. To understand how Spoki helps you leverage these capabilities, you can always check our Product Updates for the latest features and improvements.

Conclusion: Humanize Your Automation with Spoki

The introduction of the “Record Your Own Voice” feature in Spoki (v17.4.4) marks a significant leap forward in personalized WhatsApp automation. For marketing managers, business owners, and e-commerce operators, this means an unprecedented opportunity to infuse your brand’s unique personality into every automated interaction. By allowing your Voice Agent to speak in your own voice, Spoki empowers you to build stronger customer relationships, enhance brand identity, and differentiate yourself in a crowded market. It’s about making automation feel more human, more engaging, and ultimately, more effective.

Ready to transform your WhatsApp communication and give your Voice Agents a unique identity? Start leveraging the power of personalized voice messages today.

Start for free with Spoki — no credit card required.

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